Blog

`

Times have changed and the tables have turned.  Advertisements no longer belong to the rich and famous. Social media influencers are the ones in charge now. Their engaged audiences are every marketer’s dream and selling pro […]

`

We caught up with Andrew Cranswick, known as @.theretrobyte on TikTok and YouTube. Keep reading to find out about building […]

`

Today marks a landmark event in the online safety calendar, Safer Internet Day; a day that promotes the safe, responsible and positive use of digital technology for children and young people.  […]

`

For many of us, influencer marketing is ingrained into our daily lives. It’s there when we scroll through our favourite social media platforms and even creeps up on us when we’re out shopping and see a product associated with “that one influencer on YouTube who […]

`

Community management is quickly establishing itself as a key part of marketing in the modern world. But how does it work? Community management is th […]

`

What’s this? YouTube adds context, TikTok drives sales, Twitch releases brand insights, ChatGPT is taking over, and The North Face goes exploring.   PLATFORM NEWS 1. Instagram's co-founders are making a c […]

`

The rise of the food influencers on Instagram has shown no signs of slowing. Foodies on the platform are inundated with tasty recipes, how-to videos and mouth-watering photos from a diverse […]

`

The year is 2012.  You’ve just come home from a long day at work or school and to unwind you open up your new Instagram app.  After scrolling through your feed consisting of posts […]