Blog

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There are countless ways brands can use influencer marketing. For some brands, influencer marketing platforms are used as a one-off campaign strategy. For others, it’s a continuous sales routine that drives most of their sales.  […]

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Did you know that roughly 3.7 million videos are uploaded to YouTube every day?  Of all 3.7 million uploaded, only those posted at an intentional time will maximise their chances of driving engagement . This is because the timing of a video upload is a key contributing factor in achieving online su […]

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TikTok is the video-sharing app that is taking the world by storm, so it is no surprise that it is currently the most downloaded app on Apple iOS. With over 2 billion downloads, people everywhere are flocking to TikTok to see what all the fuss is about. Although Gen Z […]

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Gaming is one of the largest industries in the world, so it is no wonder that live streaming sites like Twitch are in high demand for avid gamers. The best gamers have made a huge success from showcasing their gaming skills on Twitch, with the top gaming influencers b […]

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This week we’ve seen YouTube testing a new AI, MrBeast investing in the up-and-coming, how Little Moons handled the TikTok fame, Desperado’s dance-powered app, Colgate’s iridescent toothpaste and Singapore’s taxi livestreams. […]

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The electric vehicle industry has grown rapidly over the last couple of years, but at a different pace in each region. China leads the way with the most EV owners, followed by Europe and the US. Environmental policies and battery developments are accelerating the rate […]