Social media is constantly changing. The most recent development is the enormous increase in social commerce marketing. Social media platforms should still be used as a vehicle to inspire and provide value to your audience, but they are transforming into the ideal platforms for brands to transact with those who follow them.
Social commerce isn’t going anywhere. Socially Powerful is at the forefront of the industry that allows brands to develop seamless shopping experiences across key social media platforms. We are a social agency that knows audiences spend more time connecting with brands on their mobile phones than anywhere else. Social media provides brands with the perfect opportunity to turn social engagement from active consumers into sales.
Our mission is to become the leading social and ecommerce marketing agency across all social media platforms. We are riding the social shopping wave and are constantly learning and educating ourselves on an ever-evolving industry.
To be the best, we always keep up with the latest social commerce platform updates from major platforms—including Facebook, Pinterest, TikTok, Instagram and more. All platforms have begun implementing different features to make social content shoppable, allowing customers to buy quickly and find and purchase products from the app itself, all without the hassle of being redirected to a new website page. We guarantee your brand stays at the forefront, on top of any movement in the market and ahead of your competitors.
The social commerce industry is rapidly growing; add live streaming ecommerce to the mix and it’s ready to explode. With a bespoke social strategy that uses KOL and influencer marketing to show your products in the relevant context, your brand can use live shopping platforms to drive home the latest offers, sales periods and launches directly to your customers.
With a focus on the creativity and engagement social commerce provides, we deliver unforgettable brand experiences through influencers. We move brands away from confused brand messaging and low-quality conversations.
As your live ecommerce marketing agency, our services begin with an A-to-Z analysis of your social media footprint in order to understand how our social commerce strategies will fit into your customer journey and overall marketing mix. This analysis helps us design a bespoke, end-to-end social strategy, using a combination of services, designed to drive the most effective, ROI-focused results. We offer all services from creative, strategy, paid media, metaverse marketing, talent management, social live streaming, community management and more. Whatever you need, we can help.
Not making the most of social commerce platforms or livestream shopping means you are missing out on a huge opportunity. Social commerce is where brands and retailers use influencers and celebrities to sell products or services through live commerce platforms. Social commerce presenters have blurred the lines between shopping and entertainment, making live streams incredibly dynamic with interactivity and entertainment, displaying products and answering customer questions in real-time; it’s the most social way for modern-day shopping!
Using paid media, we supercharge your social commerce marketing campaigns to guarantee the best possible results for your brand across your key social platforms. Our paid social strategy is simple and impactful, taking the highest performing organic content and pushing it onto demographically relevant social media timelines. We deliver performance marketing for your social commerce campaigns like you’ve never seen before.
We help brands achieve the most from retargeting by hacking buyer behaviour and strategically tracking performance, impact and conversions. Our team optimizes the delivery of relevant ads, ensuring we target consumers who are most likely to act on relevant offers and products. For those who aren’t ready to make a purchase yet, we drip-feed dynamic ads and content across Google, Facebook, Instagram and TikTok.
Social commerce is a new and confusing phenomenon, so we take care of integrating all social commerce solutions for your brand accounts across Instagram, Facebook, TikTok and more, ensuring you’re all set up to reach the results you deserve from your audience.
We develop innovative influencer marketing campaigns tailored to your brand’s social commerce goals. Whether that involves live shopping campaigns, social organic content or influencer brand partnerships, our services have long-term business goals in mind with creativity, guaranteed performance and influencers at their core. Whether you want to access global celebrities, the biggest influencers on social media—all the way from hero and macro to micro and nano influencers—we’ve got you covered.
Socially Powerful has been utilizing live streaming shopping platform Amazon Live for social commerce campaigns since its inception. Amazon Live, combined with our team’s expert social commerce strategies, offers campaigns that educate customers on your products, inspire with real-world solutions to problems and educate with real-time brand interaction. We seamlessly introduce shoppers to products and connect you to your audience in real-time, providing them with the required information to make confident purchasing decisions.
Socially Powerful has been helping brands utilize AliExpress Live since its inception with the most effective social commerce marketing campaigns. We can drive awareness and consideration, educate shoppers with benefits and special offers, produce an interactive environment for live demonstrations and most importantly, sell out product lines.
Using our award-winning internal video production team, we offer a full suite of live video services for social commerce. From creative aims, product detail and procurement, social planning of which platforms to use, through to technical integrations and distribution. We also use our insights team to monitor performance in real-time, optimize and report the results to you.
With an annual growth rate of 30%, the social commerce market is expected to reach over $600bn globally by 2027. The evident impact social commerce has to drive revenue for brands means it’s definitely a sector you can’t ignore. The statistics don’t lie. Brands need to guarantee they stay relevant and educated on the growth of social commerce. With our social commerce marketing expertise, Socially Powerful is here to be your partner and drive future growth.
With more and more people spending their time online and on social media platforms, it’s clear why the social commerce market is growing so quickly. Pairing this with purchasing convenience and brands offering discounts, early access, same-day deliveries and everything else that encompasses social commerce… shopping in physical stores seems like a hassle!
We start all new client partnerships with three questions: what are you trying to achieve? Who are you trying to target? What are your campaign objectives? With these answers in mind, we reverse engineer our strategy with informed decisions on which social commerce strategy to implement, which influencers your brand should work with and the platforms that will capture your audience’s attention to forge long-term engagement and business impact. Whether you want to build your brand, connect to new audiences or drive traffic, downloads and sales, our informed strategies guarantee social campaign success.