Top 12 Influencer Marketing Agencies in Boston

The top influencer marketing agencies in Boston include Socially Powerful, Torro Media, Brafton Inc., and The Shelf, known for their ability to create effective influencer marketing campaigns, connect brands with the right influencers, and craft social media marketing strategies that not only reach the right audience but also engage them.

Socially Powerful is recognized for its global brand reach and client centered marketing approach to create impactful influencer campaigns for big names like L’Oréal and Biolage. Torro Media is famous for its creative storytelling to build strong and successful connections between brands and influencers that last long even after the end of the marketing campaign.

Brafton Inc. combines content marketing with influencer expertise to create social media marketing campaigns that feel organic and drive real brand growth. The Shelf uses researched data and creativity to provide successful influencer marketing campaigns that not only grab the audience’s attention but also perform well and reach millions on Instagram, TikTok, and YouTube.

The top 12 influencer marketing agencies in Boston are listed below.

1. Socially Powerful: Socially Powerful is a global influencer marketing agency that helps brands scale their reach through customized campaigns by combining local insights with global strategies for measurable audience growth.
2. AMP Agency: AMP Agency integrates influencer campaigns with digital strategy, analytics, and creative storytelling to optimize engagement and drive conversions for different industries.
3. Torro Media: Torro Media specializes in creative storytelling and influencer partnerships to build long-lasting connections between brands and audiences through impactful campaigns.
4. Pagano Media: Pagano Media develops influencer marketing strategies that combine social media insights with content creation to help brands reach their target audiences with precision.
5. Smile MEDIA: Smile MEDIA leverages influencer collaborations to boost brand visibility and make authentic social campaigns for local and national clients.
6. Brafton Inc.: Brafton Inc. merges content marketing with influencer expertise to produce natural feeling campaigns that increase audience engagement and brand growth.
7. 829 Studios: 829 Studios uses influencer marketing and creative content to design high-performing campaigns for lifestyle, tech, and service-based brands.
8. The Shelf: The Shelf combines data-driven insights with creative execution to design influencer campaigns that attract attention and achieve better performance across Instagram, TikTok, and YouTube.
9. Talent Resources: Talent Resources integrates influencer and celebrity endorsements into campaigns which helps brands expand their reach and strengthen audience trust.
10. Fuel Online: Fuel Online is a digital marketing agency that uses influencer collaborations to improve brand storytelling and engagement across social platforms.
11. Belfort Group: Belfort Group specializes in influencer marketing to combine strategic content creation with targeted influencer activations to build brand authority.
12. Digitas: Digitas merges influencer marketing with digital strategy and analytics to make multi-channel campaigns with measurable results for enterprise-level brands.

1. Socially Powerful

As a global leader in influencer marketing, Socially Powerful stands out as the premier choice for brands looking to make an impact in Boston and beyond. We are dedicated to delivering guaranteed results through a technology-driven, performance-focused approach.

• At Socially Powerful, we prioritize authentic connections and culturally relevant campaigns that resonate deeply with target audiences. Our approach is not just about leveraging popular platforms; it’s about cutting through the noise to create campaigns that make a measurable difference.
• Our global reach and local insights make us uniquely positioned to serve Boston-based brands effectively. With a deep understanding of the influencer landscape, we have consistently created successful campaigns for renowned brands across sectors.
• We pride ourselves on our ability to not only deliver results but to exceed expectations with creative strategies that engage and inspire.

Take, for instance, our recent collaboration with Azzaro to launch their fragrance “The Most Wanted” on TikTok. This campaign was a huge success, connecting with millions and solidifying Azzaro’s brand presence among younger audiences. Our work with TikTok, Tefal, and other high-profile brands showcases our capability to deliver impressive results that align with brand objectives.

Services that we offer in Boston: 

• Influencer Marketing: Crafting authentic influencer campaigns that connect your brand with targeted audiences.
• Paid Social: Data-driven paid media strategies across all major social platforms to amplify your brand’s message.
• Social Strategy: Comprehensive strategies that are adaptable to the fast-paced social media environment, ensuring relevance and impact.
• Community Management: Building engaged and culturally relevant communities around your brand on social media.
• Video Production: Creating visually compelling video content that captures attention and drives engagement.
• Social Commerce: Turning social engagement into direct sales with shoppable experiences that drive conversions.

Why work with Socially Powerful?

• Global Reach with Local Expertise: Our worldwide network paired with Boston-specific insights ensures campaigns that resonate locally and scale globally.
• Guaranteed Results: We are one of the few agencies that offers guaranteed outcomes, aligning our goals with your success.
• Proprietary Technology Platform – Aria: Our platform provides unmatched access to influencers, free to our clients, enabling easy management and analysis.
• Data-Driven Decisions: We utilize data and analytics at every step, ensuring that our strategies are based on real insights, not guesswork.

Choosing Socially Powerful means choosing an agency that values performance and authenticity above all else. Ready to take your brand to the next level? Get in touch with us to discover how we can bring your vision to life.

By cutting out social media noise, we create authentic relationships and craft multi-dimensional social marketing narratives for global brands across all geographies and platforms. Welcome to Socially Powerful, where attention meets guaranteed impact.

Partner with Socially Powerful in Boston

Take your brand to the next level with Socially Powerful, Boston’s top influencer marketing agency. From strategy to execution, we deliver guaranteed results that drive engagement, build connections, and maximize your brand’s growth in Boston or else.

Why work with Socially Powerful?

Partner with Socially Powerful to place your brand at the epicenter of culture, trends, and people’s attention, forging connections you never thought possible. Contact us today to learn how we can help you achieve your marketing goals.

• Global reach: With offices across multiple continents, we have the capability to execute impactful social-first marketing campaigns that span the entire globe.
• Technology-driven: Our proprietary platform, Aria, provides unparalleled access to influencers and streamlines the entire seeding process, ensuring efficiency and effectiveness.
• Comprehensive services: From influencer marketing to social strategy, video content, and distribution, our results consistently outperform traditional channels.
• Proven success: Our case studies demonstrate our ability to deliver tangible marketing performance, such as raising new product awareness, selling out product lines for Tefal, and introducing luxury fragrance Azzaro to the TikTok community.

2. AMP Agency

AMP Agency is a Boston-based full-service digital marketing firm that integrates influencer marketing as a core part of its strategy. With a focus on driving measurable results, AMP Agency works with well-known brands across various industries, creating tailored influencer campaigns that align with each brand’s goals.

Known for their expertise in digital strategy and consumer engagement, AMP Agency has partnered with clients such as Maybelline, Levi’s, and Eastern Bank, demonstrating their ability to scale and adapt their strategies to meet different market needs.

Key services:

• Influencer Marketing
• Content Strategy
• Social Media Management
• Digital Advertising
• Brand Strategy

3. Torro Media

Torro Media is a Boston-located digital marketing agency specializing in influencer marketing and social media growth strategies. Their approach centers on helping brands reach new audiences through influencer partnerships and impactful digital content.

Torro Media works with brands across industries, tailoring their services to each client’s unique needs and goals. With a focus on engagement and results, Torro Media has collaborated with notable clients such as Wayfair and Boston University, demonstrating their versatility and expertise in the influencer marketing space.

Key services:

• Influencer Marketing
• Social Media Growth
• Content Creation
• Campaign Strategy
• Brand Awareness

4. Pagano Media

Pagano Media is a creative agency based in Boston with a focus on influencer marketing and digital storytelling. They specialize in crafting personalized campaigns that emphasize brand values and connect deeply with target audiences.

Known for their creative approach, Pagano Media has developed campaigns for brands such as Harvard University and UMass Memorial, showcasing their ability to combine creative vision with effective influencer strategies. Their services are designed to help brands increase visibility and foster meaningful connections within the Boston market.

Key services:

• Influencer Marketing
• Digital Storytelling
• Video Production
• Social Media Campaigns
• Brand Identity

5. Smile MEDIA

Smile MEDIA is a digital marketing agency with a strong emphasis on influencer marketing, web development, and social media management. Headquartered in Boston, Smile MEDIA focuses on helping brands build authentic connections with audiences through engaging content and influencer partnerships.

They have collaborated with various clients, including educational institutions and local businesses, ensuring tailored campaigns that align with each client’s brand voice and goals. Smile MEDIA’s holistic approach to influencer marketing makes them a versatile choice for brands in the Boston area.

Key services:

• Influencer Marketing
• Social Media Management
• Content Creation
• Web Development
• Brand Positioning

6. Brafton Inc.

Brafton Inc. is a content marketing agency in Boston with an extensive range of digital services, including influencer marketing. Known for its data-driven approach, Brafton helps brands leverage influencers to boost brand awareness and audience engagement.

With experience across industries, Brafton has developed campaigns for clients like HubSpot and Bright Horizons, demonstrating their capability in creating impactful and measurable marketing strategies.

Key services:

• Influencer Marketing
• Content Marketing
• SEO Strategy
• Social Media Campaigns
• Email Marketing

7. 829 Studios

829 Studios is a Boston-rooted marketing agency that combines creative, data, and technology to drive impactful influencer marketing campaigns.

With a deep understanding of digital strategy and audience engagement, 829 Studios has built campaigns for clients like Sam Adams and Cabot Cheese, showcasing their strength in connecting brands with consumers. They focus on creating memorable brand experiences through influencer partnerships and targeted digital content.

Key services:

• Influencer Marketing
• Digital Strategy
• Content Creation
• SEO and Analytics
• Brand Development

8. The Shelf

The Shelf is an influencer marketing agency that takes a unique, data-focused approach to connecting brands with influencers. Serving clients in Boston and beyond, The Shelf emphasizes using data insights to find the best influencer partnerships for their clients.

They have worked with brands like Neutrogena and eos Products, delivering campaigns that engage audiences across various platforms. With a commitment to using analytics and targeting, The Shelf is an option for brands looking for a metrics-driven approach to influencer marketing.

Key services:

• Influencer Marketing
• Content Strategy
• Audience Targeting
• Analytics and Reporting
• Social Media Campaigns

9. Talent Resources

Talent Resources is a Boston-based influencer marketing agency that specializes in celebrity and influencer partnerships. Known for their experience in connecting brands with high-profile influencers, Talent Resources helps clients increase visibility and engagement through impactful collaborations.

They have worked with notable clients, including Samsung and Dunkin’ Donuts, showcasing their ability to manage large-scale campaigns with influencers who resonate with broad audiences. Talent Resources is an option for brands looking to leverage celebrity influence to enhance their marketing reach.

Key services:

• Influencer Marketing
• Celebrity Partnerships
• Campaign Strategy
• Brand Integration
• Social Media Campaigns

10. Fuel Online

Fuel Online is a digital marketing agency based in Boston with a strong emphasis on influencer marketing, social media, and SEO services.

Known for its data-driven approach and focus on measurable results, Fuel Online has worked with major clients, including Coca-Cola and IBM, helping brands reach their target audiences through strategic influencer campaigns.

Their deep expertise in digital marketing and analytics allows Fuel Online to create campaigns that drive engagement and conversion.

Key services:

• Influencer Marketing
• Social Media Management
• SEO and Analytics
• Paid Advertising
• Content Creation

11. Belfort Group

Belfort Group is a Boston-headquartered marketing and communications agency that provides influencer marketing as part of their comprehensive digital services. They focus on connecting brands with influencers to build authentic, community-driven engagement.

With experience across sectors like education, real estate, and healthcare, Belfort Group has collaborated with clients such as Northeastern University and MassHousing, showcasing their ability to create tailored, impactful campaigns.

Key services:

• Influencer Marketing
• Public Relations
• Content Marketing
• Community Engagement
• Social Media Strategy

12. Digitas

Digitas, a global marketing agency with a strong presence in Boston, provides a comprehensive suite of digital and influencer marketing services. Known for blending creativity with data-driven insights, Digitas has helped high-profile clients like Dunkin’ and Delta Air Lines craft memorable influencer campaigns.

With expertise in multi-channel marketing and a commitment to leveraging analytics, Digitas is well-suited for brands looking to scale their influencer efforts while maintaining a strategic, data-focused approach.

Key services:

• Influencer Marketing
• Digital Advertising
• Content Strategy
• Analytics and Insights
• Multi-Channel Campaigns

What are the key considerations when selecting the best influencer marketing agency in Boston?

When choosing the right influencer marketing agency in Boston, it’s essential to consider factors that align with your brand’s objectives and ensure you’re partnering with an agency that understands your target audience and industry. Here are some key points to keep in mind:

• Experience and expertise: Look for an agency with a proven track record and experience in your specific industry, as well as expertise in working with influencers who resonate with your audience.
• Service range: Make sure the agency offers all the services you need, whether it’s content creation, campaign management, or analytics.
• Data-driven approach: An agency that uses data analytics to guide decisions can help you optimize your campaigns and achieve better ROI.
• Influencer network: A strong network of influencers, especially those familiar with the Boston market, can increase campaign reach and engagement.
• Transparency and communication: Clear, consistent communication is crucial for a successful partnership. Make sure the agency is transparent about its strategies and willing to work collaboratively.

Taking these factors into account can help you select the best influencer marketing agency in Boston that will effectively amplify your brand’s message and drive results.

What does influencer marketing in Boston cost?

Influencer marketing in Boston offers diverse opportunities, but costs can vary significantly based on campaign size and influencer tiers. Understanding these pricing structures is crucial for budgeting effectively and maximizing ROI.

Below is a detailed breakdown of estimated costs for influencer marketing in Boston across various campaign sizes and influencer categories, along with their key benefits and potential challenges:

Are there influencer marketing agencies that are close to Boston?

If you’re exploring influencer marketing in other dynamic cities along the East Coast, consider checking out our influencer marketing agency in NYC and top influencer marketing agencies in Philadelphia. Both cities share Boston’s fast-paced business environment and offer exceptional expertise in connecting brands with influencers, another option that is geographically in proximity is the influencer marketing agency in Washington DC.

Additionally, if your business operates in the tech or innovation sectors, consider the possibilities in West Coast hubs such as influencer agencies in San Francisco and influencer marketing agencies in Seattle, which share similarities with Boston’s cutting-edge ecosystem.