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Weekly Non-Negotiables: August 17th
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Weekly Non-Negotiables: August 17th

Industry Trends
Written By: Annette
Lead Editor
Annette
Lead Editor
Annette is the lead editor at Socially Powerful, where she manages and runs the dynamic editorial team. Annette has years of experience in the influencer marketing industry, she stays ahead of trends through daily research and writing, covering a wide variety of topics related to influencer marketing and agencies.
Reviewed By: Avanii
Lead Editor
Avanii
Lead Editor
Avanii is a driving force behind the editorial team at Socially Powerful, as an editorial lead she has extensive experience in the influencer marketing industry and is still actively involved in research, writing, exploring a diverse range of topics centered around influencer marketing and marketing agencies.
Edited By: Editorial Staff
Editor
Editorial Staff
Editor
The editorial team at Socially Powerful is a group of passionate and skilled professionals that produce insightful, engaging, and high-quality content every day. The team is experienced and commited to stay ahead of the curve in the influencer marketing industry.
Published Date: August 17th, 2025
Last Updated: August 14th, 2025
19 min read

Each week, we’re committed to sharing our social media recommendations with you. Whether it’s a binge-worthy TV show, something that’ll soundtrack your day, or a page-turner we can’t put down, we’ve got the good stuff to guide you through your week.

Let us put you on!

To eat: Lemon Bars 

@thelifestyleofafoodie

Lemon Bars but ✨loaf pan edition✨ Because who needs a 9×13 when you’ve got main character energy in a small batch? These are SO lemony, SO gooey, and the crust?? Buttery AF. 🍋💅 They taste like sunshine and summer, and you only need a few ingredients! Here’s how to make ‘em 👇 Crust: – ¼ cup butter, softened – 2 tbsp sugar – ⅔ cup flour – Pinch of salt Mix it up, press into a parchment-lined loaf pan, and bake @ 325°F for 18-20 min. Filling: – 2 eggs – ½ cup sugar – ¼ cup lemon juice (fresh plz 🍋) – ½ tbsp zest – 1 tbsp flour (sifted, be classy) Pour over the warm crust + bake again for 18-19 min. Cool. Dust with powdered sugar. Slice. Feel like a lemon bar queen 👑 Save this for when your sweet tooth hits outta nowhere 💛 #lemontok #loafpanrecipes #smallbatchqueen #bakingtok #easyrecipes

♬ original sound – Chahinez- food blogger

These tangy-sweet squares of sunshine deliver the perfect balance of buttery shortbread crust and bright citrus filling. One bite and you’ll understand why this classic dessert has been stealing hearts for generations.

Recommended by: Caroline

To watch: The Summer I Turned Pretty 

@thesummeriturnedpretty

I stood up and clapped when Linger started playing.

♬ original sound – the summer i turned pretty

This coming-of-age drama serves up all the beach house romance and family complexity your heart can handle. With its dreamy coastal setting and a love triangle for the ages, it’s the perfect summer escape that’ll leave you feeling nostalgic. 

Recommended by: Annie

To listen: Amy Poehler – Good Hang 

@goodhangwithamy

In case anyone needed an idea for a #ParksAndRec reboot… #muppets #aibaby

♬ original sound – Good Hang with Amy Poehler

Amy Poehler’s infectious energy and genuine curiosity make each episode of her podcast feel like the coolest dinner party. Her ability to find humour and heart in every topic transforms ordinary celebrity interviews into something unexpectedly meaningful.

Recommended by: Molly 

To read: In at The Deep End 

@cathclarity

I was looking for something light-hearted to read while I was cleaning. I thought this would be perfect. Uhm….. well….. #bookreview #sapphicbooks #ukbooktoker #bookishtiktok #bookworm

♬ original sound – Cath🏳️‍🌈ChronicallyReading📚

This bold debut novel dives headfirst into themes of sexual awakening and self-discovery with refreshing honesty. Kate Davies crafts a story that’s both hilarious and deeply moving, proving that sometimes you have to get completely lost to find yourself.

Recommended by: Maddie

To smell: Prada Luna Rossa Black 

@erikak_303

I am obsessed! He smells so good! #menscologne #lunarossablack #prada #mensbirthdayideas #birthdaygift #giftideas #anniversarygift #fallcologne

♬ original sound – Erika

This sophisticated fragrance strikes the perfect balance between fresh and mysterious, with notes that evolve throughout the day. Its layers of amber, musk, and wood will have everyone asking, “How on earth do you smell so good?!”. 

Recommended by: Tarek

Our influencer marketing agency and social agency are located worldwide, with our agency network based in the USA, UK, UAE, and China.

If you want to find industry insights, visit our influencer marketing and social media blogs.

@sociallypowerful

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