Top 20 LA Influencers to Follow in 2026

Los Angeles is packed with creators who shape trends across every niche, beauty, fitness, travel, home, and everything in between.

If you want a snapshot of what’s next (and who’s actually setting the tone), this list gives you a well-rounded mix of LA-based talent worth following.

You’ll get beauty tutorials, travel inspiration, wellness routines, design ideas, and lifestyle content that captures the energy of the City of Angels.

Top 20 Los Angeles influencers to follow in 2026

Quick takeaway: Expect a wide spread of LA creators, high-glam beauty, aspirational travel, wellness motivation, and design-led inspiration.

1. Laura Lee — @larlarlee

Best for: Beauty content with a strong LA lifestyle angle.

Why they’re worth following: Laura Lee is a defining name in the LA beauty space, sharing lifestyle and beauty tips across her platforms. Her content blends makeup tutorials, product reviews, and personal vlogs into an easy-to-binge feed. Even her makeup brand, Laura Lee Los Angeles, is named after the city.

• Content you’ll see: Makeup tutorials, product reviews, and personal vlogs.
• Signature angle: LA beauty meets everyday lifestyle content.
• Steal this idea: Save her tutorial formats and recreate them with your own go-to products.

Link: View on Instagram

2. Nicole Isaacs — @nicoleisaacs

Best for: Luxury travel inspiration with standout visual storytelling.

Why they’re worth following: Nicole is known for stunning, detail-driven travel content that’s built around photography and mood. Her posts spotlight luxurious destinations, exotic cuisines, and style inspiration that fits the setting. If you follow for travel ideas, you’ll stay for the visuals.

• Content you’ll see: Luxury destinations, food moments, and style-led travel inspiration.
• Signature angle: High-detail photography that makes locations feel immersive.
• Steal this idea: Screenshot the shots you love and recreate the framing on your next trip.

Link: View on Instagram

3. Jenn Im — @imjennim

Best for: Relatable lifestyle and fashion content with a polished feel.

Why they’re worth following: Jenn Im stands out for chic, approachable lifestyle content that spans fashion, skincare, and everyday routines. Her YouTube vlogs and Instagram posts are built to resonate, useful without feeling try-hard. She’s also the founder of the curlupclub online book club, alongside other entrepreneurial projects.

• Content you’ll see: Style tips, skincare routines, and lifestyle vlogs.
• Signature angle: “Chic but relatable” content that’s easy to apply.
• Steal this idea: Try her routine-style content format for building consistency in your own habits.

Link: View on Instagram

4. Justina Blakeney — @justinablakeney

Best for: Bold home décor inspiration with DIY-friendly energy.

Why they’re worth following: Justina is a creative force in the home décor and design niche and the founder of Jungalow. Her content leans into vibrant, bohemian interiors, with DIY tips and interior makeovers that feel joyful rather than intimidating. Bold patterns and colour are her signature.

• Content you’ll see: DIY tips, interior makeovers, and bohemian design inspiration.
• Signature angle: Bright, pattern-rich interiors that feel lived-in and expressive.
• Steal this idea: Pick one bold pattern and build the rest of the room around it.

Link: View on Instagram

5. Jessica Carrie Lee — @jessicacarrielee

Best for: Fitness and wellness inspiration with a balanced, sustainable vibe.

Why they’re worth following: Jessica shares workout routines, healthy recipes, and mindfulness tips focused on holistic health. Her content leans motivational without being intense, with an emphasis on self-care and balance. It’s a strong follow if you want wellness content that feels doable.

• Content you’ll see: Workouts, healthy recipes, and mindfulness routines.
• Signature angle: Wellness content centred on balance and sustainability.
• Steal this idea: Pair a short workout routine with one simple recipe to build a repeatable routine.

Link: View on Instagram

6. Mackenzie Dudzik — @mackenziedudzik

Best for: Outfit inspiration and everyday glam in LA.

Why they’re worth following: Mackenzie is a recognised name in LA’s fashion and beauty space, sharing snippets from her colourful life in the city. Her style is chic and effortless, with content built around outfit ideas, beauty tips, and day-to-day polish. It’s aspirational, but still easy to pull ideas from.

• Content you’ll see: Outfit inspiration, beauty tips, and everyday LA lifestyle content.
• Signature angle: Effortless style with consistent “everyday glam” energy.
• Steal this idea: Save a week’s worth of outfits and remix the core pieces in your own wardrobe.

Link: View on Instagram

7. Katie and Cody — @highboyla

Best for: Feel-good couple and family lifestyle content.

Why they’re worth following: Katie and Cody share lighthearted lifestyle and family content that keeps things warm and relatable. Their posts cover relationship advice, home décor, and everyday moments in a way that feels authentic. If you like content that’s easy to watch and genuinely positive, they deliver.

• Content you’ll see: Relationship advice, home décor, and family lifestyle moments.
• Signature angle: A couple-led feed that stays fun, light, and grounded.
• Steal this idea: Borrow their “real-life” tone, simple formats often perform best.

Link: View on Instagram

8. Freddy Rodriguez Jr. — @freddynotfred

Best for: Men’s fashion inspiration with luxury travel energy.

Why they’re worth following: Fred is a prominent voice in the LGBTQIA+ creator space with a sharp, sophisticated aesthetic. His content blends sleek outfit inspiration, jet-setting adventures, and day-to-day vlogs. It’s aspirational, but still rooted in style choices you can actually take cues from.

• Content you’ll see: Outfit inspiration, travel moments, and lifestyle vlogs.
• Signature angle: Polished men’s style paired with luxury-leaning travel.
• Steal this idea: Build outfits around one “hero” piece, then keep everything else clean and simple.

Link: View on Instagram

9. Zander Hodgson — @zanderhodgson

Best for: Lifestyle content that blends wellness, fashion, and entertainment.

Why they’re worth following: Zander mixes lifestyle, wellness, and fashion content with an entertainment-industry edge. As a model and actor, he blends work context with fitness tips, self-care routines, and style. The overall vibe is laid-back, but still polished.

• Content you’ll see: Fitness tips, self-care routines, and fashion-lifestyle content.
• Signature angle: Entertainment-world lifestyle with a wellness baseline.
• Steal this idea: Combine two niches in one post (e.g., outfit + routine) to make content more distinctive.

Link: View on Instagram

10. Ben Pham — @bnphm0609

Best for: Colourful food photography and creative culinary content.

Why they’re worth following: Ben is known for vibrant photography and artistic adventures, with a clear love for culinary visuals. His posts are built for food lovers who appreciate detail, colour, and presentation. If you like eye-catching food content that feels creative, he’s an easy follow.

• Content you’ll see: Culinary photography and food-led creative posts.
• Signature angle: Bright, stylistic visuals that stand out in a feed.
• Steal this idea: Use one consistent colour palette to make your photos instantly recognisable.

Link: View on Instagram

11. Sara Faye Ehlers — @lovesarafaye

Best for: Mindfulness, self-care, and “romanticising” LA lifestyle content.

Why they’re worth following: Sara is known in LA’s micro-influencer space for content that romanticises everyday life in the city. Her focus is mindfulness, self-care, and clean living, delivered with a calm, steady tone. It’s wellness content that feels supportive, not performative.

• Content you’ll see: Mindfulness habits, self-care routines, and clean-living tips.
• Signature angle: A calming presence that makes wellness feel approachable.
• Steal this idea: Create a simple daily reset routine and stick to it for a week.

Link: View on Instagram

12. Danielle Alcaraz — @daniellealcaraz

Best for: Sustainable fashion inspiration and ethical brand discovery.

Why they’re worth following: Danielle is an LA-based model and creator who shares ethical brands, eco-friendly tips, and outfit inspiration rooted in sustainability. Her content is stylish without ignoring impact, making it useful for anyone trying to make more conscious choices. She’s also noted for working with stonetalentagency and scoutmodelagency.

• Content you’ll see: Ethical brand highlights, eco-friendly tips, and outfit inspiration.
• Signature angle: Thoughtful style content with sustainability at the core.
• Steal this idea: Audit one category of your wardrobe and plan more mindful replacements.

Link: View on Instagram

13. Amanda Bucci — @amandabucci

Best for: Fitness motivation mixed with entrepreneurship and personal development.

Why they’re worth following: Amanda blends fitness routines with business coaching and personal development content. Her focus is on helping people grow physically and professionally, with a consistently motivational tone. If you like wellness content with ambition built in, she’s a strong fit.

• Content you’ll see: Fitness routines, personal development content, and entrepreneurship coaching.
• Signature angle: “Fitness + business” as a single, integrated lifestyle.
• Steal this idea: Set one fitness goal and one professional goal for the same 30-day sprint.

Link: View on Instagram

14. Diana Ajih — @dianaajih

Best for: Clean beauty content with skincare and haircare tutorials.

Why they’re worth following: Diana is known for skin and hair care tutorials, with a focus on clean beauty and skincare. She shares in-depth product reviews alongside tips aimed at maintaining a radiant look. Her expertise makes her a trusted option for anyone refining their routine.

• Content you’ll see: Skincare and haircare tutorials plus product reviews.
• Signature angle: Clean beauty guidance with detailed, practical recommendations.
• Steal this idea: Track what your skin responds to by changing one product at a time.

Link: View on Instagram

15. Jhánneu Roberts — @jhanneu

Best for: Minimalist living and practical sustainability habits.

Why they’re worth following: Jhánneu shares practical tips for eco-friendly habits, decluttering, and conscious consumerism. Her content is focused on making sustainability feel realistic rather than all-or-nothing. The throughline is authenticity and a clear commitment to environmentalism.

• Content you’ll see: Eco-friendly habits, decluttering tips, and mindful consumer choices.
• Signature angle: Sustainability explained in practical, day-to-day terms.
• Steal this idea: Start with one declutter session and set a simple “buy less, buy better” rule.

Link: View on Instagram

16. Edith Perez — @diariesofatravelista

Best for: Luxury travel storytelling with hotel recommendations.

Why they’re worth following: Edith is known for creative travel storytelling and luxury-leaning content. She shares travel and hotel recommendations built for like-minded followers who want ideas they can actually use. If your saved folder is full of hotels and destinations, she belongs in it.

• Content you’ll see: Travel storytelling and hotel recommendations.
• Signature angle: Luxury travel content designed to be both inspiring and practical.
• Steal this idea: Save her hotel rec format and use it as a checklist for your own trip planning.

Link: View on Instagram

17. Liz and Julia Nolan — @thenolantwins

Best for: Entertaining lifestyle content with a sister dynamic.

Why they’re worth following: Liz and Julia share lifestyle and entertainment content built around their twin-sister dynamic. Expect fun vlogs, beauty tips, and behind-the-scenes glimpses into their lives. Their personalities are the hook, and the content stays easy to watch.

• Content you’ll see: Vlogs, beauty tips, and behind-the-scenes lifestyle moments.
• Signature angle: Twin-led content with strong chemistry and a relatable dynamic.
• Steal this idea: Use recurring series formats to make your content instantly familiar.

Link: View on Instagram

18. Jasmyn Destine — @jasmyndestine

Best for: Body confidence content paired with fashion and travel.

Why they’re worth following: Jasmyn shares fashion content with a clear body-confidence message, blending empowering posts with clothing hauls and travel moments. Her tone is supportive and upbeat, and her content leans into self-love without losing the style focus. She’s a strong follow if you want confidence-forward fashion.

• Content you’ll see: Clothing hauls, travel content, and empowering messages.
• Signature angle: Fashion content rooted in confidence and self-love.
• Steal this idea: Save haul looks and note what silhouettes make you feel most confident.

Link: View on Instagram

19. Tanveer Badal — @tanveerbadal

Best for: Travel photography that prioritises landscapes, culture, and adventure.

Why they’re worth following: Tanveer is a travel photographer known for capturing breathtaking destinations worldwide. His content spotlights landscapes, cultures, and adventures with a strong artistic eye. If you follow travel accounts for escapism and inspiration, he delivers both.

• Content you’ll see: Exotic landscapes, cultural moments, and travel adventures.
• Signature angle: Artistic travel photography built for inspiration.
• Steal this idea: Use his shots as references for learning composition and location storytelling.

Link: View on Instagram

20. Lauren Scott — @itslaurenkat

Best for: Solo travel content with film locations and creator career honesty.

Why they’re worth following: Lauren shares solo travel content across Rome and the US, with a focus on unique film locations and out-of-the-box activities. Her content has a fun, vibrant tone, and she also shares dos and don’ts for making content creation a full-time career. It’s travel inspiration with a practical creator twist.

• Content you’ll see: Solo travel, film locations, and unique activity ideas.
• Signature angle: Travel discovery mixed with creator career realism.
• Steal this idea: Build a mini “location list” (film spots + activities) before your next trip.

Link: View on Instagram

Final thoughts about LA influencer marketing

If you want the most out of this list, follow a handful across different niches, then save standout posts into folders (beauty, travel, wellness, home, style). Over time you’ll spot patterns in what works, formats, angles, editing styles, and you’ll have a reliable stream of ideas to pull from whenever you need inspiration.

What Los Angeles influencers can teach brands about influencer marketing agencies?

LA creators are trend accelerators. They combine strong aesthetics with clear niches beauty tutorials that sell products, travel storytelling that builds aspiration, and wellness content that earns trust through consistency. That mix helps brands show up in a way that feels native to the platform rather than like an ad, it’s also one of the reasons people choose to work with influencer marketing agencies in Los Angeles.

When brands collaborate with the right LA creators, the output isn’t just reach, it’s reusable content, stronger credibility, and a clearer path from attention to action. If you’re planning campaigns in the US or beyond, Socially Powerful is an influencer agency you can explore for strategy and execution support.

• Build trust fast: Niche-led content makes recommendations feel earned.
• Scale content output: Creators produce platform-native assets you can repurpose.
• Drive discovery: Consistent formats help brands appear in feeds more naturally.
• Support conversions: Tutorials, reviews, and routines move audiences toward action.