The London Fashion Influencers Owning The Capital
Feb 20, 2024
Influencer News
Get ready for the style spectacle that is London Fashion Week! We’re shining a spotlight on the top 20 fashion influencers in London setting the trends. In the fast-paced world of fashion, staying in the know is key, and these influencers are the experts.
With London Fashion Week approaching, we’re taking a closer look at the London fashion influencer world – behind-the-scenes insights can guide users and brands alike through the fashion scene, helping them to stay ahead of the curve.
Stay trendy & stylish !
HERE ARE THE TOP 20 LONDON FASHION INFLUENCERS
@leoniehanne – 1.4M Followers
Fashion designer Leonie shares iconic supermodel-inspired looks, glamorous travels, and everyday outfits, including those donned at major fashion events. She embraces the unpredictability of her viral content.
Remaining ahead in trends with a passion for authenticity, Leonie consistently delivers engaging, fun fashion-focused content.
@leoniehanne
@curlyfrysfeed – 291K Followers
Nathan Hopkinson, London fashion influencer and model, showcases bold style signed with NEXT Model Management. He captivates with viral videos, like sporting trash bag couture.
His eclectic fashion blends classic and unconventional, inspiring innovative, edgy looks, pushing boundaries.
@curlyfrysfeed Fits of the week ??♂️
@sammimaria – 426K Followers
Samantha, co-founder of Novem & Knight, is a prominent figure in fashion, style, and beauty. Known for her relatable content, she offers personal style inspiration, daily outfits, and beauty advice.
Samantha balances affordability with occasional high-end pieces, creating a relatable yet inspiring brand.
@jimchapman – 2.4M Followers
London fashion influencer Jim Chapman, with almost 2 million Instagram followers and a former title as GQ’s best-dressed man, transcends everyday fashion on his platform.
His diverse content spans from everyday streetwear to glamorous red-carpet looks, captivating a broad audience with his versatile style and lifestyle inspiration.
@proudlock – 2.4M Followers
Oliver Proudlock, renowned for his role in Made in Chelsea, now reigns as a prominent London fashion influencer. Fusing classic tailoring with contemporary streetwear, he’s commonly seen at city events and fashion weeks.
Proudlock’s distinctive style marries bold colors with British eccentricity, setting him apart in the fashion scene.
@natashandlovu – 110K Followers
Natasha Ndlove, Zimbabwe-born and Canada-educated, is a key London fashion influencer on the scene.
Her blog, Bissous, catapulted her to prominence, and she founded Vintage Assembly, reimagining global fashion for modern wear, showcasing her influence in contemporary style.
@camillecharriere – 1.4M Followers
Originally from Paris, Camille moved to London for law and finance but shifted into fashion, gaining significant features in VOGUE, ELLE, and the New York Times.
She collaborates with major brands like H&M, Chloe, and Acne Studios.
@susiebubble – 703K Followers
A highly esteemed London fashion influencer, Susie Lau has dominated the industry for nearly 15 years since launching her blog in 2006.
Renowned and trusted, she fully utilizes social media to share her perspectives on various topics and trends with a dedicated audience.
@tamara – 1.7M Followers
Tamara, originally from Serbia, shifted from pharmacy studies to become a leading figure in London fashion. Her blog covers diverse topics, including daily experiences, beauty tips, and showcasing outfits.
Recently, she gained wider recognition, winning an Elle Style Award and being named “Influencer of the Year.”
@lissyroddyy – 1.3M Followers
London fashion influencer and Instagram model Alicia Roddy, known for her love of leopard print and nude tones, boasts over a million followers.
She’s frequented London Fashion Week and Coachella and collaborated with brands like In The Style, Pretty Little Thing, and Missy Empire.
@jennymustard – 125K Followers
Jenny Mustard, a fashionista and vegan food blogger, launched her blog to assist minimalists in living fully.
Alongside her partner, she co-owns a YouTube channel sharing minimalist living, vegan recipes, and health tips. In 2011, she founded the clothing website MIND THE MUSTARD.
@itssophiemilner – 203K Followers
Sophie Milner, a London-based blogger, curates fashion and lifestyle content on her site, Fashion Slave, catering to women in their twenties. Initially a personal style diary, it evolved into a vlog in 2015.
Milner collaborates with brands like Topshop, ASOS, and LACOSTE.
@cocobeautea – 1.9M Followers
Hannah Desai, known as Cocobeautea, is a pioneering London fashion influencer renowned for luxury fashion and lifestyle design.
With an ultra-modern style, she garners millions of fans across Instagram, TikTok, and YouTube, collaborating with brands like Viktor & Rolf, ARKET, and Missoma.
@giorginaclavarino – 213K Followers
Italian London-based blogger Giorgina Clavarino founded In My Little Mind in 2013 as a curated space for daily inspirations, covering personal style, fashion, and travel.
Alongside her day job in communications and marketing, she collaborates with brands like Suzuki and SKII.
@charlottebuttrick – 100K Followers
Charlotte Buttrick, founder of Lurchhoundloves blog, covers high street trends, personal style, and designer wardrobe investments.
With daily outfit inspiration on Instagram and fashion hauls on YouTube, she offers diverse content in fashion, beauty, and lifestyle.
@kateehutchins – 1.4M Followers
London fashion influencer and content creator, Kate Hutchins, shares fashion, beauty, and lifestyle content, collaborating with brands like New Look, Bare Minerals, and TAG Heuer.
From high-street to high-end, her posts feature daily outfits, beauty essentials, and lifestyle inspiration.
@kateehutchins Grwm for girls night and meet my bestie ? #outfitofthenight #nightoutoutfit
@eyalbooker – 406.5K Followers
Initially featured in Love Island’s fourth season, Eyal has collaborated with Adidas and Bang+Strike, represented by Full Circle Models Cape Town and W Model Management.
He has also starred in fashion campaigns for Puma, Adidas, showcasing his photography talent.
@eyalbooker Got invited to a Valentines Dinner with @tomfordbeauty so lets get dressed #tomfordbeauty #ombreleather
@naaomiross – 241K Followers
Naomi, a published fashion model and influencer, collaborates with prestigious brands like Paul Smith and Burberry.
She’s been featured in campaigns for Hello Magazine x Boden Clothing and worked with Ralph Lauren.
@imdanielsimmons – 1.6M Followers
For urban style tips, follow London fashion influencer Daniel Simmons. With a visually appealing Instagram grid, he gives tips on men’s accessories and how to style them.
Simmons boasts nearly half a million Instagram followers and around 360,000 YouTube subscribers, sharing fitness and lifestyle content.
@imdanielsimmons Styling my scarf ? #tiktokfashion #winterfashion
@lucywilliams02 – 65.5K Followers
Lucy Williams, a versatile writer, stylist, and travel photographer, has amassed a sizable Instagram following for her laid-back style and acclaimed collections.
From fashion assistant to beauty editor to full-time blogger, her West London-based account offers abundant outfit inspiration and diverse content.
@lucywilliams02 The dress code is who the hell knows ??♀️ #fyp #outfits #workingfromhome #ootd
Our influencer marketing agency and social agency are located worldwide, with our agency network based in the USA, UK, UAE and China.
If you want to find industry insights, visit our influencer marketing and social media blogs.
@ Socially Powerful
Social And Influencer Marketing News + Insights
Get in touch
We'll show you how to start powerful conversation, drive social engagement, build your brand, hit sales targets or meet other goals you have, wherever you are in the world.
Work with us