PROCUREMENT
Influencer Session with Jonny Comparelli
Talk to us

Influencer Session with Jonny Comparelli

Influencer Sessions
Written By: Shannon
Lead Editor
Shannon
Lead Editor
Shannon is the lead editor at Socially Powerful, where she manages and runs the dynamic editorial team. With Shannon has years of experience in the influencer marketing industry, she stays ahead of trends through daily research and writing, covering a wide variety of topics related to influencer marketing and agencies.
Reviewed By: Annette
Lead Editor
Annette
Lead Editor
Annette is a driving force behind the editorial team at Socially Powerful, as an editorial lead she has extensive experience in the influencer marketing industry and is still actively involved in research, writing, exploring a diverse range of topics centered around influencer marketing and marketing agencies.
Edited By: Editorial Staff
Editor
Editorial Staff
Editor
The editorial team at Socially Powerful is a group of passionate and skilled professionals that produce insightful, engaging, and high-quality content every day. The team is experienced and commited to stay ahead of the curve in the influencer marketing industry.
Published Date: September 07th, 2025
Last Updated: September 30th, 2025
19 min read

Socially Powerful interviewed Jonny Comparelli (@jcomparel) who is an entrepreneur and the founder of Qriket LIVE, a mobile game show that provides users with a chance to win cash prizes. His app has grown to over 2 million users, and his live show attracts 450K monthly viewers. Jonny’s social media journey started as a way to connect with fans by sharing behind the scenes content and the ups and downs of being an entrepreneur. He engages with his online community regularly on his favourite social media platform, Instagram. Jonny believes in building a following by staying authentic, focusing on the fans, and sharing the entrepreneurial journey.

Jonny Comparelli @jcomparel

We caught up with Jonny Comparelli for the next Influencer feature on the Socially Powerful Blog! Jonny is a 26 year old entrepreneur and has an awesome story! Check it out below and be sure to follow him on his social channels, linked at the bottom of this article.

Tell us about you, your background and how you came to start on social media?

What’s groovy! My name is Jonny Comparelli, I’m 26 years old and am the founder of “Qriket LIVE” the first live game show anyone can be a contestant of using their smartphone or tablet to win cash prizes every day!

As our app and live show became more popular, I felt strongly about being a founder intimately connected to my fan base and began to interact with my viewers beyond the show on Social Media and that’s how it all started!

What does Social Media mean for you?

Social Media has always been about engaging with the fans of my live show beyond the shows themselves. Truly connecting with my viewer base and building an inclusive community has always been a big part of what I do – especially because this is rare in the technology industry.

It was my goal from the beginning to not to be another “brand behind a logo”, but rather intimately share the work our team does behind the scenes, entertain our viewers with the fun projects we do – and ultimately share a genuine look into my life using social.  I share the authentic experience of being an entrepreneur, laugh off the bad days, and soak in the good ones and my fans have come on the journey with me the whole way!

What social channel have you grown your following on?

My app Qriket now has over 2M users so far and our live show has over 450K live viewers per month.

The social channel I like to use most is, Instagram (http://instagram.com/jcomparel)

But I also use Snapchat (@Jcomparel) and twitter on a daily basis as well! (http://twitter.com/jcomparel)

When did you first start seeing you were building a following?

I think many people are under the impression that followers and social status arise overnight. But truthfully, while I beginning to build my following one by one and as I continue to do so, I try to be present and engage directly with my fan base constantly – it is about being social after all J No success I’ve ever found has come from making it about me.

It’s always been about the fans and giving them a place where they can come to brighten their day, be entertained and be a part of the journey of building our passion – which just so happens to be something they love to interact with as well!

How would you say you’re different to other influencers in your space? What do you look for that others don’t?

I would say what makes me different is that I’m an influencer as a result of doing something influential.

On a daily basis I’m managing a team of 25 people, running a company and also documenting and sharing the experience of being a young entrepreneur – which more often than not is more stressful than it seems. In fact, interacting with my fan base on social media has been therapeutic at times.

Social has pulled me into a positive place on the hard and stressful days and has also helped me be truly grateful when times are good.  It’s always been about our fans, our family – and regardless of what kind of day it is, pulling out a smile and being a source of inspiration for everyone participating.

Can you give any advice to people looking to start their own Instagram, YouTube etc? How can they stand out from the crowd?

I’m still learning and growing every day so this is always a tough question! So far, I’ve learned that simply beginning and taking the first steps in the direction in which you’d hope to see you idea evolve is all it takes to bring a new one to life. That being said, being realistic with those ideas is also important. A brilliant idea isn’t always a “Eureka!” moment, but rather comes from building and improving your simple ideas too!

Where can people follow you?

You can find me here:

Instagram: http://instagram.com/jcomparel

Twitter: http://twitter.com/jcomparel

Snapchat: @jcomparel

About the Author
Shannon Maher
Lead Editor
Shannon is the lead editor at Socially Powerful, where she manages and runs the dynamic editorial team. With Shannon has years of experience in the influencer marketing industry, she stays ahead of trends through daily research and writing, covering a wide variety of topics related to influencer marketing and agencies.
Read More
logo name
logo name
logo name
logo name
logo name
logo name
logo name
logo name
logo name
projects
Check out some of our related case studies
card image
logo image
case study

30M

IMPRESSIONS

15%

UPLIFT IN SALES

17M

REACH

card image
logo image
case study

70M+

IMPRESSIONS

500+

COLLABORATIONS

SOLD OUT

PRODUCT LINES

card image
logo image
case study

486%

FOLLOWERS

28M

MENTIONS

13M

VIEWS

card image
logo image
case study

35M

VIEWS

3M

ENGAGEMENTS

50+

CREATORS

card image
logo image
case study

32M

VIEWS

+400K

NEW FOLLOWERS

2M

LIKES

latest posts
Social And Influencer Marketing News Related Posts
post image
post icon

Nov 19, 2025

Influencer Marketing Agency

22 Best Influencer Marketing Courses in 2025
Read more
post image
post icon

Nov 18, 2025

Influencer Marketing Agency

10 Best Influencer Database Software to Choose
Read more
post image
post icon

Nov 16, 2025

Influencer Marketing Agency

31 Best Influencer Marketing Agency for Luxury Brands in 2025
Read more
post image
post icon

Nov 16, 2025

Influencer Marketing Agency

How Does Influencer Marketing Increase Brand Awareness In 2025
Read more
post image
post icon

Nov 15, 2025

Influencer Marketing Agency

17 Essential Influencer Analytics Tools For 2025: A Complete Guide To Maximize Your Campaign ROI
Read more
post image
post icon

Nov 15, 2025

Influencer Marketing Agency

21 Top Digital Marketing Influencers in 2025
Read more
VIEW ALL BLOG POSTS chevron icon
Get in touch

We'll show you how to start powerful conversation, drive social engagement, build your brand, hit sales targets or meet other goals you have, wherever you are in the world.

Work with us chevron icon