PROCUREMENT
15 CrossFit Influencers Who Will Fire Up Your Fitness Journey
Talk to us

15 CrossFit Influencers Who Will Fire Up Your Fitness Journey

Influencers
Written By: Stella Oldham
Guest Author
Stella Oldham
Guest Author
Stella is part of the Writing Team here at Socially Powerful, penning factual, trend-driven, and high quality blogs. A group of highly-skilled and hardworking individuals, the Writing Team is dedicated to producing top of the line blogs that drive online influencer marketing conversations.
Reviewed By: Avanii
Lead Editor
Avanii
Lead Editor
Edited By: Editorial Staff
Editor
Editorial Staff
Editor
The editorial team at Socially Powerful is a group of passionate and skilled professionals that produce insightful, engaging, and high-quality content every day. The team is experienced and commited to stay ahead of the curve in the influencer marketing industry.
Published Date: August 26th, 2025
Last Updated: August 28th, 2025
19 min read

From elite athletes to relatable gym enthusiasts, these CrossFit influencers bring unique perspectives to fitness. Sharing training insights, lifestyle tips, and personal journeys, they inspire, motivate, and entertain followers across social.

Samuel Baiano @samuelbaiano (60k Instagram) (9k TikTok)

Italian-American creator Samuel Baiano is a dedicated and impressive CrossFit influencer. Part of CrossFit Krypton, CrossFit affiliate gym owned by 2015 CrossFit Games champion Ben Smith, Ben is dedicated to a CrossFit lifestyle. When not training, Ben is an electrical engineer, being an alum of ODU.

Rodrick Lopez @memefortime (121k Instagram) (2k TikTok)

Rodrick Lopez is a CrossFit influencer who blends fitness with comedy, making his content both motivational and entertaining. His feed is full of relatable memes, hilarious skits, and videos that highlight the funny (and sometimes tough) aspects of CrossFit training and community. By combining humor with authentic experiences, Rodrick creates content that resonates with CrossFitters everywhere, offering a refreshing mix of inspiration and laughter.

Billy Nesnidal @billnes (87k Instagram) (145k TikTok)

@bbillnes

Does it even count then?

♬ original sound – Billy

Billy Nesnidal is a CrossFit influencer and photographer whose feed blends fitness with creativity. His content stands out for its aesthetic quality while still feeling relatable and authentic. Beyond showcasing his passion for CrossFit, Billy shares travel and lifestyle content giving followers a well-rounded mix of inspiration both inside and outside the gym.

William Aiello @willaiello (21k Instagram) 

William Aiello is a Canadian TV anchor, known for presenting the Ottawa Morning Live Show on CTV, has built up a following online by sharing his CrossFit journey as a CrossFit CF-L1 Trainer. A lifelong athlete with roots in hockey and lacrosse, Will uses his platform to promote health and fitness while giving followers an authentic look into his training, community events, and even life at his cottage with his dog, Jax.

Benjamin Kennedy @benjaminxkennedy (22k Instagram)

Benjamin Kennedy is a proud trans CrossFit athlete who documents his fitness journey with honesty and determination. Beyond the gym, he is a published author, PhD candidate, and educator, adding depth and perspective to his profile. He also uses his platform for activism, courageously speaking out against CrossFit’s reversal of its trans-inclusive policy while continuing to inspire others with authenticity, resilience, and strength.

Julia Laggner @julia.laggner (23k Instagram)

Julia Laggner is a CrossFit influencer who was born in Namibia and now lives in Berlin. She shares her love for CrossFit through workouts, competitions, and daily training motivation. A true fitness enthusiast, her feed also features Hyrox events, beach volleyball, and her active lifestyle. Julia’s content blends strength and energy, making her a great follow for anyone passionate about fitness.

Lucio Adaime @luciofac (26.6k Instagram) (1k TikTok)

Lucio Adaime, a 29-year-old electronic engineer and biomedical sciences graduate from Uruguay, shares a unique mix of intellect and athleticism on his social media. His passion for CrossFit takes center stage, complemented by glimpses of his interests in makeup, philosophy, history, and music. 

Alex Dean @alexdean_1 (26k Instagram) (127k TikTok)

@alexdean.1

Cant change a car tyre but i can do a piroutte on my hands 🤸🏼‍♂️ #fyp #funny #abc #challenge

♬ MILLION DOLLAR BABY (VHS) – Tommy Richman

Alex Dean is a CrossFit influencer based in SW London who shares an authentic look at training and recovery. Currently documenting rehabilitating his ACL, his content is both relatable and motivating. Alongside training updates, he mixes in everyday reflections, creating a feed that feels genuine.

Ian Schinelli @ianschinelli (37.1k Instagram) (k TikTok)

Ian Schinelli is a CrossFit influencer, Navy SEAL veteran, and dedicated athlete based in Nashville. A proud girl dad, his feed showcases a mix of CrossFit, Hyrox, and Ironman training, along with insights into nutrition. Ian shares his disciplined approach to fitness while balancing family life, making his profile both inspiring and impressive.

Judeland Ajith Antony @judeland_27 (41k Instagram) (25k TikTok)

Judeland Ajith Antony is a motivational speaker and CrossFit influencer who shares his fitness journey and life as a disabled athlete online. With the mantra “This chair carries pain – but also passion, pride, and a never-quit mindset,” his content inspires resilience and determination. Through training updates and motivational messages, he empowers others to push past obstacles and embrace strength in every form.

Elliot Simmonds @ellsimmo93 (42k Instagram)

Elliot Simmonds is a four-time CrossFit Games athlete representing Great Britain, now chasing a sub-three-hour marathon. His feed blends workout tips, training insights, and aesthetic shots with personal moments from life in Abu Dhabi with girlfriend Jamie Simmonds, who is also a fellow fitness influencer (@jgreenewod). 

Marko Braić @marko_braic (58k Instagram) 

Marko Braic is an actor and influencer who shares both fitness and lifestyle content on his social media. Born and raised in Croatia, Braic gained wider recognition by participating in the Croatian edition of Survivor, where he showcased his athleticism and expanded his online following.

Sydney Cassidy @sydgrows (440k Instagram) (606k TikTok)

@sydgrows

come with me to a crossfit class 💖 wearing @gymshark code: sydney10 to save 🫶 ad

♬ sonido original – Chico En Línea

Sydney Cassidy is a CrossFit influencer and trainer who not only documents her own fitness journey but also shares tips for beginner CrossFitters. Her feed has a warm, authentic, and welcoming tone, making her one CrossFit influencer who’s great for helping you stay motivated.

Nicole Marsh @nicole_marsh7 (23k Instagram) (41.3k TikTok)

Canadian influencer Nicole Marsh shares her training journey on social media, positioning herself as ‘your gym bestie’ by offering training tips and candid storytimes from her fitness experiences. She’s also the host of the podcast Casually Fit, where she discusses health, wellness, and finding balance in everyday life.

Emma Dransfield @emma_d_fitness (39k Instagram) (49k TikTok)

@emma_d_fitness

A journey I fell in love with 🫶🏼 #crossfit #gymprogress #fitness #gymmotivation

♬ Life Gets Hard CamrinWatsin – CamrinWatsin

Emma Dransfield is a British CrossFit influencer who shares training diaries, fitness tips, and motivation for a balanced life. Beyond her workout content, she offers food inspiration and speaks candidly about her journey to developing a healthy relationship with food, all while pursuing her passions for running and CrossFit.

Whether through humor, resilience, or expert guidance, these CrossFit influencers demonstrate the power of dedication, authenticity, and community, motivating followers to embrace fitness in every aspect of life.

Our influencer marketing agency and social agency are located worldwide, with our agency network based in the USA, UK, UAE and China.

If you want to find industry insights, visit our influencer marketing and social media blogs.

@sociallypowerful

Work With Us
logo name
logo name
logo name
logo name
logo name
logo name
logo name
logo name
logo name
projects
Check out some of our related case studies
card image
logo image
case study

30M

IMPRESSIONS

15%

UPLIFT IN SALES

17M

REACH

card image
logo image
case study

70M+

IMPRESSIONS

500+

COLLABORATIONS

SOLD OUT

PRODUCT LINES

card image
logo image
case study

486%

FOLLOWERS

28M

MENTIONS

13M

VIEWS

card image
logo image
case study

35M

VIEWS

3M

ENGAGEMENTS

50+

CREATORS

card image
logo image
case study

32M

VIEWS

+400K

NEW FOLLOWERS

2M

LIKES

latest posts
Social And Influencer Marketing News Related Posts
post image
post icon

Nov 19, 2025

Influencer Marketing Agency

22 Best Influencer Marketing Courses in 2025
Read more
post image
post icon

Nov 18, 2025

Influencer Marketing Agency

10 Best Influencer Database Software to Choose
Read more
post image
post icon

Nov 16, 2025

Influencer Marketing Agency

31 Best Influencer Marketing Agency for Luxury Brands in 2025
Read more
post image
post icon

Nov 16, 2025

Influencer Marketing Agency

How Does Influencer Marketing Increase Brand Awareness In 2025
Read more
post image
post icon

Nov 15, 2025

Influencer Marketing Agency

17 Essential Influencer Analytics Tools For 2025: A Complete Guide To Maximize Your Campaign ROI
Read more
post image
post icon

Nov 15, 2025

Influencer Marketing Agency

21 Top Digital Marketing Influencers in 2025
Read more
VIEW ALL BLOG POSTS chevron icon
Get in touch

We'll show you how to start powerful conversation, drive social engagement, build your brand, hit sales targets or meet other goals you have, wherever you are in the world.

Work with us chevron icon