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The Brands at London Fashion Week 2025 to Look Out For

Feb 21, 2025

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The Brands at London Fashion Week 2025 to Look Out For

London is about to be filled with high-fashion, gorgeous models, and quirky designers. That’s right, London Fashion Week 2025 is coming up. 

One of the most anticipated events on the London calendar, London Fashion Week continues to establish the city as a fashion hot spot, filled with up-and-coming designers ready to make their mark on the industry. 

With London Fashion Week designers flying to the city as we speak, it’s time to create the perfect list of artists to watch for. Read on for all the brands you need to know on the London Fashion Week schedule.

BRANDS AT LONDON FASHION WEEK 2025 YOU NEED TO KNOW

Steven Stokey-Daley 

@londonfashionweek

Today at #LFW presented by 1664 Blanc, guests including AnnaWintour, HarryStyles, #EmmaCorrin and GoldaRusheuvel, gathered to see the unveiling of S.S.Daley’s first womenswear collection. Founder and #BFCNEWGEN alum Steven Stokey-Daley, recently received the 2024 Queen Elizabeth II Award for British Design. Explore the LFW schedule via link in bio. #LFW40 #LondonFashionWeek #london

♬ original sound – LONDON FASHION WEEK

Steven Stokey-Daley is one of the most anticipated brands at London Fashion Week.

Born and raised in Liverpool, Stokey-Daley’s designs delve into themes of British aristocracy, class, and queerness, often reimagining attire associated with elite, age-old institutions. As such, there is an innate, nuanced critique of societal structures inherent in his work. 

In 2022, Stokey-Daleu was presented with the prestigious LVMH Prize for Young Designers and the British Fashion Council’s Best Emerging Designer award. His brand was also awarded the Guest Designer for Pitti Yomo 105 in January 2024. Just that same month, Harry Styles purchased a minor investment in the company, further confirming it as a name on the rise. 

Stokey-Daley lives and breathes British fashion, reinventing it at every turn, yet never failing to honour its history. As such, the brand is one of the most hotly anticipated brands at London Fashion Week.

Pauline Dujancourt 

@paulinedujancourt

Central Saint Martins MA22 final collection, ‘Dysfunctional Beauty’ AW22 CSM MA show london fashion week

♬ Epikur – Original – David August

Pauline Dujancourt ranks highly amongst brands at London Fashion Week.

Originally from Paris and now based in London, Dujancourt has built a reputation as one of the most exciting voices in contemporary knitwear. A graduate of Central Saint Martins, her work blends intricate craftsmanship with bold, deconstructed silhouettes. At every turn, Dujancourt seeks to challenge traditional ideas of femininity and structure. With experience at Simone Rocha, Rejina Pyo, and Alexander Wang, she brings a refined yet rebellious energy to the world of artisanal fashion.

Dujancourt was a finalist for the 2024 LVMH Prize and a recipient of the British Fashion Council’s NEWGEN award, cementing her as a designer to watch. Her work, which she describes as “jewellery knits,” contrasts delicate metallic crochet with raw, distressed textures. Ultimately, balancing beauty and destruction in a way that feels utterly modern.

For Spring 2025, she has drawn inspiration from the Japanese ema tradition, weaving intricate ties and knots into her designs as a reflection of personal connection and wish-making. 

With a deep commitment to craftsmanship, sustainability, and redefining the limits of knitwear, Dujancourt’s show is sure to be a highlight amongst brands at London Fashion Week.

Faith Oluwajimi BLOKE 

Ask anyone which brands at London Fashion Week they are most excited to see and they are sure to mention Faith Oluwajimi’s BLOKE. 

Founded in 2015, the Lagos-based brand has rewritten contemporary knitwear with its bold, gender-fluid designs that merge craftsmanship with modern aesthetics.

A self-taught designer, Oluwajimi’s unconventional path (from studying agriculture to becoming an LVMH Prize semi-finalist) has shaped BLOKE’s unique voice in fashion. His work reflects the vibrancy of Lagos, blending traditional techniques with experimental textures and silhouettes.

With a commitment to sustainability and cultural storytelling, BLOKE’s latest collection is expected to challenge conventions and captivate audiences, making it a must-not-miss amongst brands at London Fashion Week.

Jawara Alleyne 

@jawaraalleyne

I miss dancing fr fr.

♬ Count Contessa – Azealia Banks & Lone

Jawara Alleyne is sure to be one of the most exciting brands at London Fashion Week.

Born in Jamaica and raised in the Cayman Islands, Alleyne’s work delves into themes of identity and masculinity, challenging traditional norms through his interdisciplinary approach. A graduate of Central Saint Martins, he launched his brand in 2021 under the Fashion East initiative, quickly gaining recognition for his thought-provoking designs.

Alleyne’s exploration of cultural narratives and his commitment to redefining modern menswear have positioned him as a standout talent in modern fashion. His upcoming showcase at London Fashion Week 2025 is hotly anticipated, promising to deliver a collection that continues to push boundaries and inspire dialogue.

Dilara Fındıkoğlu

@dilarafindikoglu

Lately my feelings #dilarafindikoglu #alexconsani #modeloftheyear #juliafox #brat #charlixcx #romance

♬ Sono come tu mi vuoi – Mina

Dilara Fındıkoğlu’s return to London Fashion Week 2025 is one of the most looked-forward-to moments of the season.

Born in Istanbul, Turkey, Fındıkoğlu moved to London to study fashion design at Central Saint Martins. After being excluded from the school’s graduate press show, she organised a guerrilla runway event. This rebellious spirit has continued to define her brand since. 

After launching her label in 2016, Fındıkoğlu has become known around the world for her theatrical designs that blend historical references with contemporary themes. Her work has attracted a range of impressively high-profile clients, including Madonna, Rihanna, and Lady Gaga.

After a brief hiatus, Fındıkoğlu returns to London Fashion Week this season, with promises of a collection that continues to challenge fashion norms and captivate audiences.

Ashish

@esthert__

Ending an incredible season backstage in the colourful world of ASISH🪩🤩💖🕺🏾✨ a pinch me moment fr, especially at the end🥹 #lfw #londonfashionweek #macbackstage #tiktokfashion #ashish #fashion #bts

♬ I See Colors – Disco Lines & Rain Radio

When speaking of the most exciting brands at London Fashion Week, one must mention Ashish Gupta.

Born in Delhi, India, Gupta studied Fine Art before moving to London to pursue a BA in Fashion Design at Middlesex University. He later completed an MA at Central Saint Martins in 2000. After a chance encounter with Browns Focus, he received his first order in 2001, leading to the establishment of his eponymous label, Ashish. 

Known for his vibrant, sequin-embellished designs, Gupta’s work celebrates inclusivity and diversity, often blending Western and Eastern aesthetics. His collections have been a staple at London Fashion Week since 2004, attracting a devoted following that includes celebrities like Madonna, Rihanna, and Miley Cyrus. 

As London Fashion Week 2025 approaches, anticipation builds for Ashish Gupta’s latest collection, expected to deliver his signature exuberance and innovative design

Conner Ives 

@connerives

Our favorite, na(h)iesty twirls 🌀😵‍💫🌪️

♬ My Bih Pose Is Nyasty – Mir🧚‍♂️

Finally, Conner Ives wraps up our list of brands at London Fashion Week to look out for.

Born and raised in Bedford, New York, Ives moved to London in 2014 to attend Central Saint Martins, graduating in 2020. While still a student, he gained attention by dressing model Adwoa Aboah for the 2017 Met Gala and collaborating with Rihanna on her Fenty collection. 

His designs, often characterised by upcycled materials and a celebration of American identity, have been featured in exhibitions like the Metropolitan Museum of Art’s “In America: A Lexicon of Fashion.”

Ives’ design process is fueled by memories of his upbringing, drawing inspiration from the women he grew up with to tell their stories through fashion.

His commitment to sustainability and innovative use of materials have positioned him as a leading voice in contemporary fashion.

As London Fashion Week 2025 approaches, anticipation builds for Conner Ives’ latest collection, expected to showcase his signature blend of American-inspired aesthetics and sustainable practices. His unique perspective continues to challenge and redefine modern fashion narratives.

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Author

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Annette Klar

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