Blog

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Exploring the three most common organizational structures for influencer marketing, looking at the positives and negatives of each when it comes to setting and executing influencer marketing strategies across enterprise businesses.  How do you ensure cons […]

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For many, social commerce platforms such as TikTok shop don’t exactly scream luxury, high quality commerce.  Yet, that is precisely what social commerce is hoping to rebrand itself as. New updates to TikTok Shop see it intr […]

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Are you struggling to keep up with the ever-changing world of social media? From various new app launches to a looming TikTok ban, read on as we take a deep dive into the notable social updates throughout April that will get you up to speed in no time.  […]

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1. Why Is an Influencer Marketing Centre of Excellence the Secret to a Effective & Efficient Social Media Marketing Strategy? Exploring how establishing an Influencer Marketing Centre of Excellence can help organize brands and teams to support global asp […]

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In the wake of the COVID-19 pandemic, the surge in screen time among children and adults alike has been nothing short of staggering. From virtual classrooms to remote work setups, screens have become our lifelines, blurring the boundaries between necessity and excess. […]

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We caught up with singer, songwriter and social media extraordinaire, @jace_heyman, to talk about maximising your reach on socials and making it in the music industry. If you want to discover more about Jace's journey […]

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The internet might soon look a whole lot different for young people in the United Kingdom.  The start of April brought with it a slew of reports online reporting that the infamous UK ban […]

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What is Substack? It seems this question is getting asked more and more of late by brands and content creators alike.  Whilst the platform has been around for some time now, Substack has […]