Blog

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Does Instagram's updated algorithm have what it takes to turn back time? For years now, smaller creators have been struggling to make their mark and gain an audience on major social media platforms.  With the rise of the F […]

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We caught up with award-winning host, comedy writer and presenter Cassandra, or as she's better known on Instagram @cassvillle, to talk about comedy in the digital age, staying true to yourself, and dreaming big! If this tickles your funny bone, th […]

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Welcome to our comprehensive guide to the most-anticipated summer 2024 beauty trends! As the sun shines brighter and the days get longer, it's time to refresh your beauty routine with the la […]

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Exploring how enterprise businesses can leverage tools to empower a centralized approach to influencer marketing activities and create efficient and transparent ways of working across the organization.  1. WHAT DOES IT MEAN TO CENTRALIZE INFLUENCER MAR […]

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Exploring how establishing a creator-led approach to content production can save on time and costs, whilst simultaneously driving more effective, agile and reactive social marketing activities 1. Traditional content production is resource-intensive […]

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How does Socially Powerful ensure its internal team is happy, healthy and achieving their best? Our fantastic HR department. We sat down with Kate Fallowfield to find out what it takes to keep the team running smoothly, and what she loves about the role. When did you start working […]

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As we welcome the warmer weather and longer days, it's that time of year when we start dreaming of booking summer holidays and jetting off. In today's world, picking our next adventure has gotten a digital makeover, as instead of flipping through travel brochures, man […]

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It is not groundbreaking to announce that modern consumers demand transparency from the brands they engage with.  For years now, consumers have been showing an increasing desire for brands to be authentic, genuine, human led, […]