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Aug 23, 2024
Social Trends
Healthy Consumerism Or Rebranded Mindsets? Here's The Latest TikTok Trend Causing Havoc
TikTok has seen the emergence and sustained popularity of the ‘-cores’. Essentially just trending aesthetics with the word ‘core’ added to the end to give it that Gen Z flair. Though there is truly nothing more ageing than watching everything your generation p […]
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Aug 23, 2024
Social Media Marketing News
Just How Easy Is Predicting Trends On TikTok?
Is predicting TikTok trends truly possible?
Brands, creators, and users alike are constantly stuck in a battle against the impossibly fast TikTok […]
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SP Diaries #14: Chloe Crossley, Senior Account Manager
From manning fashion shoots to mailing out products, our amazing Senior Account Managers wear many hats.
Chloe Crossley is an excellent example of this, spending her time jetting across London to influencer events as well as more traditional office roles.
Read on to find out how she got here, […]
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Aug 21, 2024
Social Media Platforms
We're Celebrating These Dog Accounts On Social Media For International Dog Day 2024
With dog accounts on social media reaching the thousands, how can one possibly decide which pretty pooch to follow?
From rottweilers to miniature malteses, social media truly has every dog-owner combination possible. Some cute […]
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Aug 21, 2024
Influencer News
The Most Famous Olympic Athletes To Come Out Of The 2024 Paris Olympics
The 2024 Paris Olympics has seen its fair share of viral moments. Dare we say, even more so than previous Games?
From Cape Verde winning its first gold medal, to […]
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Aug 19, 2024
Influencer News
The Top Instagram Fashion Influencers To Collaborate With In 2024
Instagram’s vast user base and visual focus make it essential for fashion influencer collaboration trends. Successful campaigns like Gucci’s Gucci Garden, Dior’s #DiorStellar, and H&am […]
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Aug 16, 2024
Social Commerce
Here's How Shopping Habits By Generation Impacts Retailer Success
Amazon’s 2024 Prime Day sale has shattered previous yearly records by selling more than 200 million items across 35 categories.
For shoppers this might not mean a whole lot, but to retailers and marketers it unearths a wealt […]
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Aug 16, 2024
Social Media Platforms
Olympic Influencers Are Dominating Socials, But Is Their Fame Sustainable?
Over the past few weeks, one topic has dominated social media like no other. Olympic influencers.
Once simply a sporting event, the Olympics has had a serious makeover. These days, the […]
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