Blog

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In the ever-evolving world of social media, TikTok has become more than just a platform for viral dances and catchy sound bites—it's home to a vast range of niche communities where users bond over shared interests, experiences, and cultures. These micro-communities, […]

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“Booktok recommendations 2024” is one of the most entered search terms this month, and it's not hard to see why.  #booktok has officially taken […]

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San Diego is more than just beautiful beaches and sunny skies—it's a vibe, a lifestyle, and a community with so much to explore. If you're curious about what it's really like to live here, there’s no better way to dive in than through the eyes of local influencers […]

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Here at Socially Powerful, we welcome plenty of new faces every few months. Our successful internship program sees newly graduated students test out the marketing industry for six months, before potentially joining our office. These six months are full of learning, growing, and team work. L […]

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What makes for successful celebrity advertising?  Is it star power? Simply aligning yourself with the biggest name in showbiz you possibly can?  […]

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Social media platforms have transformed into hubs of creativity, thanks to the evolution of in-app features like Instagram Stories, YouTube Shorts, and TikTok’s editing tools. These features empower users to express themselves in exciting ways. […]

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Streetwear season is year-round and like a fine wine - it only gets better with time. Don’t mistake your baggy Acne Studios sweatshirt for streetwear, it’s about how you wear it and how you style it.  This list of the top […]

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With Fashion Week 2025 around the world wrapping up, it is time to take a step back and remember the chicest moments that took our breath away.  From Louboutin’s synchronised swimming performance to Hedi Slimane’s swift e […]