Blog

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The rise of social media has lent itself to numerous shifts in consumer behaviour within recent years. We’ve already seen the ecommerce boom during the 2010s, thanks to emerging technologies, but consumer habits have become even more granular since then. […]

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We caught up with lifestyle and fashion extraordinaire, @dineoodube, to talk all things finding your audience and the future of fashion. Keep reading for a deep dive into the life of one of South Africa's most influential content creators! […]

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As sustainable practices become more common in fashion, FMCG, and beauty, their importance is clear. These practices help protect the environment, reduce pollution (especially in fashion), and preserve habitats. Recognizing our duty to reduce environmental damage and […]

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The future of social media has never been so uncertain. Why? The current social media landscape is true chaos.  It is a land run by “brain-rot” […]

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Female engineers UK and elsewhere are taking over social media. Rightfully claiming space and inspiring women everywhere to chase their dreams and stand tall in male dominated industries. Which female engineers are gaining the most traction, and which should you follow for all your engineering […]

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Back in January, we launched our brand new software technology, ARIA, designed to majorly cut back on the time spent conducting influencer discovery. Fast forward a few months and ARIA has now helped us present and assign hundreds of creators to even the most niche of marketing campaigns. Usin […]

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Event season is all about prioritising attendance metrics through various forms of event promotion.  Within the last decade, as influencers and blo […]

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These days, keeping up with new Instagram updates can feel like an uphill battle.  In the ever expanding world of social media, platforms like Inst […]