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Dec 13, 2024
Social Media Marketing News
How to Boost Visibility With Influencer Marketing for Restaurants
Exploring how consumer trust in food influencers can enhance a business’ credibility helps explain why restaurants have eagerly tapped into this industry.
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Dec 12, 2024
Marketing News
Non-profit Influencer Marketing: A Comprehensive Guide For 2024
Influencer marketing for nonprofits has become a game-changer in building effective digital strategies. Although influencers are often linked with commercial brands, they can be just as impactful for nonprofits as well, even if […]
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Dec 06, 2024
Marketing News
This Is What Brands Should Do To Secure Customer Retention Post-Holiday Season
The holiday season is a critical time for brands looking to maintain customer retention and loyalty. With increased spending, heightened consumer interest, and strong marketing campaigns, it […]
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Is The Democrat's Political Social Media Strategy Losing Them Followers?
We are now almost a month past the 2024 US election and this one was a very hard pill to swallow for Democrats. There was so much hope that the new year would host the first ever female President of the United States given the Democrat's out-of-the-box political socia […]
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From Bargain Bins to Social Wins: How Influencers Are Shaping Black Friday 2.0
My long-lasting perception of Black Friday was a sobering image of freezing outside Curry’s in the quest for a discounted TV. But Black Friday has now moved beyond just physical retail events to a digital ecosystem driven by content creators. A seismic shift that is […]
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Top 20 British Influencers
This article celebrates the top 20 British influencers, individuals who have transformed their passions into powerful platforms. By blending authenticity with expertise, they inspire millions across Instagram, YouTube, TikTok, and beyond. Whether you're seeking fashion advice, lifestyle inspiration, […]
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Nov 25, 2024
Social Media Marketing News
How The Beauty Industry Has Made Strategic Food Marketing Its Recipe For Success
The pairing of food and beauty is a match made in marketing heaven, with strategic food marketing its matchmaker.
Food is a universal language, connecting people through culture, memory, and sensory indulgence. By integrating […]
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Nov 18, 2024
Marketing News
Here's How Dove Successfully Went On Tour With Charli XCX
Event marketing has become a cornerstone for brands looking to make a splash. Concerts, in particular, provide an opportunity for brands to reach a guaranteed crowd while benefiting from the star power of the artists involved.
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