Insights

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We may have our incredible accounts team keeping an eye on our client's branding, but someone has to man our own.That's where we come in!As the content team, we're responsible for keeping SP's image spick and span - wherever it ends up on the internet.To gain a better understanding of th […]

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It’s 2024, and that means everyone and anyone can be as stylish as they like; enter fashion influencers over 40. Long gone are the days of the fashion industry being exclusively for one sector of the popul […]

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Staring down the barrel of working in social media marketing can be incredibly intimidating. The industry is filled to the brim with complicated jargon, lengthy job titles and even more convoluted job descriptions.  […]

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Veganuary has rolled around once again, feeding our socials with heaps of tasty, new recipes to try in a bid to explore healthier alternatives in the new year.What began in 2014 as a challenge to get more people to try a vegan diet for just 31 days, has now become a global phenomenon with millio […]

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We caught up with interior stylist and DIY extraordinaire Katie, better known as @our_home_on_the_hill on Instagram, to talk all things home décor, finishing touches and yummy bakes. Read on to discover how she brings her interior design […]

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With 1.1 billion monthly active users, it's no wonder every marketer's dream is to go viral on TikTok.Yet with the sheer amount of content uploaded on the supremely popular app, making certain your audience actually sees all […]

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We caught up with Pro ultra-runner, athlete and coach, Yana Strese, to talk marathons, mobility and magical running routes. Read on to find out more about Yana's journey to finding her passion and her plans for becoming one of the running community's most beloved influencers. […]

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We caught up with Ana De-Jesus, known on Instagram as @faded_spring, to talk dopamine dressing, discovering your self and dreaming big! Read on as we step into Ana's colourful world, designed specifically for creat […]