WHAT IN THE CHEF
WhatInTheChef
WHAT IN THE CHEF
WhatInTheChef
Cooking made easy whilst keeping it fun, upbeat and light hearted, with a few food reviews here and there. Imran "WhatInTheChef" Ali has built an engaged community by showcasing his humour and personality, whilst making food and cooking more accessible to the amateur, at home chef.
1,151,000
FOLLOWERSPREVIOUS CAMPAIGNS
Doritos "Next Level Nachos"
Imran made the ultimate movie night snack with Doritos Dippers, reaching an incredible 18,500,000 TikTok views and 75,000 likes.
Anchor Dairy
Imran supported Anchor's "Butter The Mood" Campaign, integrating the product into one of his high intensity recipe videos, generating 100k IG Reels views, 7% engagement rate.
Smart Energy GB
Supporting the "Conscious Cooking" campaign from Smart Energy, Imran tracked his energy consumption and produced a recipe using minimal energy.
BRAND OPPORTUNITIES
Sponsor
300k
Expected Reach
Creative Social Activations:
Tap into Imran’s highly engaged audience for short form content, activating with integrated or fully dedicated Instagram and TikTok content.
Sponsor
250k
Expected Reach
Brand-led Content:
Collaborate with Imran to craft unique content, tailored to your brand's owned social channels.
Sponsor
2M
Expected Reach
Series Sponsorship:
Partner with Imran to deliver a creative series, built with your product/service at the core of the content.
Get in touch
We'll show you how to start powerful conversation, drive social engagement, build your brand, hit sales targets or meet other goals you have, wherever you are in the world.
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