The Top 20 Houston Influencers Inspiring Your Next Trip to the Lone Star State

Houston is home to a dynamic and diverse group of digital creators, and the rise of Houston influencers is proof of the city’s creative energy.

From fashion enthusiasts to food bloggers and fitness experts, these influencers are shaping trends and conversations both locally and beyond. Their content not only showcases the best of Houston, but also highlights the unique personalities that make the city so special. Want to know more about our services in Houston? Then read about our influencer marketing agency in Houston.

In this blog, we’re shining a spotlight on top Houston influencers who are making an impact on social media. Whether you’re seeking inspiration or the latest trends, these Houston influencers are definitely worth following.

20 HOUSTON INFLUENCERS TO FOLLOW ON SOCIALS IN 2025

Carmen Renee 

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Carmen Renee is a Houston-based influencer, blogger, and advocate for body positivity. Through her platforms, she inspires women to embrace their unique beauty and feel confident at any size. Her content spans timeless fashion, self-love, motherhood, and chronic illness awareness, aiming to foster inclusivity and empowerment in her community.

Dajanae V 

Dajanae V is a TikTok influencer focusing on beauty, fashion, minimalist home décor, lifestyle tips, and Amazon finds. Based in Atlanta, she shares apartment tours, budget-friendly design ideas, and curated product recommendations. Her content showcases practical elegance and appeals to followers looking for chic, renter-friendly inspiration.

Julie Garcia 

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Julie Garcia is a fashion and lifestyle influencer on TikTok, known for her “get ready with me” videos, clothing hauls, and unboxing content. She shares relatable insights for young adults, emphasising personal style and creativity. Based in Texas, Julie connects with her audience through engaging fashion tips and family-inspired posts.

Melissa Bacila 

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Melissa Bacila is a Houston-based TikTok influencer specialising in makeup tutorials and beauty content. She shares step-by-step guides for bold and elegant looks, including vibrant cut-crease designs and themed styles. Her videos emphasise creativity and accessibility, appealing to beauty enthusiasts seeking practical inspiration.

Robin 

Robin, a Houston food influencer, captivates with creative, vibrant culinary content on Instagram. She shares beautifully plated dishes, blending gourmet inspiration with dining and cooking ideas for food enthusiasts.

Brandy Gueary

Brandy, aka Authentically B, is a Houston influencer promoting bold fashion, self-expression, and self-love. Through #BeautyDisclaimer, she inspires confidence, joy, and unfiltered beauty while celebrating authenticity and connection.

Ijé 

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Ije Simon, a Houston lifestyle influencer, shares fashion, fragrance, and travel tips, empowering confidence. She excels in fragrance reviews, collaborates with brands, and offers curated style advice via Instagram and her blog.

Dee Superior 

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Dee Superior is a lifestyle influencer based in Houston. She shares relatable content focusing on skincare, fashion, and everyday luxury. With a vibrant aesthetic, she inspires her audience through personal growth stories, stylish outfit ideas, and practical tips for young adults navigating independence and self-care.

Fabiana Velasquez 

Fabi is a vibrant beauty and lifestyle influencer who shares her passion for makeup, skincare, and self-expression. With a focus on colourful, creative looks, Fabi engages her followers through tutorials, honest product reviews, and glimpses into her personal style, promoting confidence and inclusivity in beauty.

Cyra 

Cyra, a Houston-based TikTok influencer, shares fragrance tips, hygiene routines, and self-care advice. Known for layering techniques, she blends beauty hauls, style, and travel content, inspiring elegance and practicality.

A S Y A 

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Asya is a Houston based influencer who creates engaging content focused on life advice, personal wellness, and beauty. With a strong following on TikTok, she shares affirmations, skincare tips, and fashion inspiration. Asya is also known for her relatable humour and her empowering messages about self-care and confidence.

Vidhya 

Vidhya is a fashion, lifestyle, and travel influencer based in Houston. She shares a curated mix of affordable style tips, travel adventures, and beauty recommendations. Her content focuses on providing practical, stylish solutions for everyday living, while also offering her audience inspiration for chic, globe-trotting experiences.

Keshla Fuller 

Kesh, a Houston lifestyle influencer, shares her experiences as a wife and mom. She offers family life, fashion, and wellness inspiration, providing practical advice, stylish finds, and relatable moments for women.

Tiffany Nichols 

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Tiffany Nichols, aka @tiffanynicholsdesign, is a Houston-based content creator sharing fashion, beauty, and lifestyle content. She offers outfit inspiration, travel experiences, and wellness tips, empowering women to express confidence through style.

Morgie Mone 

Morgie Mone, a Houston lifestyle influencer, promotes self-love and body confidence through natural beauty, wellness, and fashion content. She inspires her community to embrace and celebrate their authentic selves confidently.

Dini Ami 

Diniqueendee is a content creator who celebrates fashion, beauty, and lifestyle for women of all sizes. A champion for body positivity, she inspires her followers to embrace their unique beauty and individuality. Her style is versatile, showcasing trendy outfits and beauty tips for a range of body types.

Mena Adubea 

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Mena, a Ghanaian-American beauty and lifestyle creator in Houston, inspires with her authentic approach to beauty, self-love, and wellness. She shares makeup, skincare, and empowering content for women to embrace their unique beauty.

Auntie Bev 

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CurlyBeviie, or “Auntie Bev,” is a lifestyle influencer blending fitness, beauty, and wellness. Through beginner-friendly tips, she inspires and supports followers on Instagram and TikTok to embrace well-being.

Jaelyn Dae

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Jaelyn Dae is a Houston-based lifestyle, beauty, and fashion influencer. Known for her engaging tutorials and stylish content, she inspires her followers through creative haircare tips and fashion advice. As a social media creator, Jaelyn shares her journey with relatable content that promotes self-expression and confidence.

Ana 

Ana, the Bucket List Latina, is a Houston-based influencer known for her vibrant content centred on travel and lifestyle. She curates inspiring bucket lists for adventures in Texas and beyond, showcasing exciting destinations and unique experiences. With over 120,000 followers on Instagram, she collaborates with brands like United Airlines and shares diverse road trip ideas and tips.

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