The Top 20 Houston Influencers Inspiring Your Next Trip to the Lone Star State

Houston is home to a dynamic and diverse group of digital creators, and the rise of Houston influencers is proof of the city’s creative energy.

From fashion enthusiasts to food bloggers and fitness experts, these influencers are shaping trends and conversations both locally and beyond. Their content not only showcases the best of Houston, but also highlights the unique personalities that make the city so special.

In this blog, we’re shining a spotlight on top Houston influencers who are making an impact on social media. Whether you’re seeking inspiration or the latest trends, these Houston influencers are definitely worth following.

20 HOUSTON INFLUENCERS TO FOLLOW ON SOCIALS IN 2025

Carmen Renee 

@carmenreneeblog

Don’t sleep on brown this season 🪵✨ Serving up these classy brown dresses from Amazon that are perfect for December vibes—chic, cozy, and oh-so-timeless. 🤎🍂 Tap the link in my bio to get this dress! #ltkstyletip #ltkholiday #ltkwatchnow

♬ original sound – carmenreneeblog – carmenreneeblog

Carmen Renee is a Houston-based influencer, blogger, and advocate for body positivity. Through her platforms, she inspires women to embrace their unique beauty and feel confident at any size. Her content spans timeless fashion, self-love, motherhood, and chronic illness awareness, aiming to foster inclusivity and empowerment in her community.

Dajanae V 

@dajanaev

End of the year Zara sale try-on haul! #zaratryonhaul #tryonhaul #zarahaul #zarasale #clothinghaul #fypage

♬ original sound – Dajanae V

Dajanae V is a TikTok influencer focusing on beauty, fashion, minimalist home décor, lifestyle tips, and Amazon finds. Based in Atlanta, she shares apartment tours, budget-friendly design ideas, and curated product recommendations. Her content showcases practical elegance and appeals to followers looking for chic, renter-friendly inspiration.

Julie Garcia 

@julie.garcia16

I don’t think y’all understand- I’M OBSSESED!! Now I just have to be bold enough to leave my house in this lmao #style #styleinspo #styletips #grwm #HavaianasLivreDeCliches

♬ BORN FOR THIS – Foxxi

Julie Garcia is a fashion and lifestyle influencer on TikTok, known for her “get ready with me” videos, clothing hauls, and unboxing content. She shares relatable insights for young adults, emphasising personal style and creativity. Based in Texas, Julie connects with her audience through engaging fashion tips and family-inspired posts.

Melissa Bacila 

@melibacila

What look is your favorite? #beautytutorial #makeup #beauty #makeupartist #fyp #foryou #viral #foryoupage #daysoftheweek

♬ A WEEK – ester

Melissa Bacila is a Houston-based TikTok influencer specialising in makeup tutorials and beauty content. She shares step-by-step guides for bold and elegant looks, including vibrant cut-crease designs and themed styles. Her videos emphasise creativity and accessibility, appealing to beauty enthusiasts seeking practical inspiration.

Robin 

Robin, a Houston food influencer, captivates with creative, vibrant culinary content on Instagram. She shares beautifully plated dishes, blending gourmet inspiration with dining and cooking ideas for food enthusiasts.

Brandy Gueary

Brandy, aka Authentically B, is a Houston influencer promoting bold fashion, self-expression, and self-love. Through #BeautyDisclaimer, she inspires confidence, joy, and unfiltered beauty while celebrating authenticity and connection.

Ijé 

@ijesimonn

One of my most complimented fragrance combos lately. @Boadicea X @Neiman Marcus 1907 @Guerlain Vanille Planifolia @AMOUAGE Guidance IB: @zenovia ♡ زنوبيا #perfumelayering #perfumelayeringcombos #perfumelayeringcombo

♬ Diva – Beyoncé

Ije Simon, a Houston lifestyle influencer, shares fashion, fragrance, and travel tips, empowering confidence. She excels in fragrance reviews, collaborates with brands, and offers curated style advice via Instagram and her blog.

Dee Superior 

@deesuperiorr

we are back at the Health Lounge with @Dajah Barkley and I’m so excited! This time we are getting a lil enhancement on the jaw line and a lil filler under the eye, just to give my face a lil more definition and I’m already in love with results 🤭🤩 . . . #lifestyle #maitenace #upkeep #enhancement #softlife #fillers #botox #medspa #spaday #cosmetics #malebotox #skin #injections #facesymmetrycheck

♬ original sound – deesuperiorr

Dee Superior is a lifestyle influencer based in Houston. She shares relatable content focusing on skincare, fashion, and everyday luxury. With a vibrant aesthetic, she inspires her audience through personal growth stories, stylish outfit ideas, and practical tips for young adults navigating independence and self-care.

Fabiana Velasquez 

@byfabilicious

Replying to @Estela 🩵 Bratz??? Siento que NO me luce 🥲 … #bratzmakeup #bratzorbarbie #contouring #contourtutorial #contouringhacks #contouring101 #contouringchallenge

♬ original sound – Fabiana Velásquez

Fabi is a vibrant beauty and lifestyle influencer who shares her passion for makeup, skincare, and self-expression. With a focus on colourful, creative looks, Fabi engages her followers through tutorials, honest product reviews, and glimpses into her personal style, promoting confidence and inclusivity in beauty.

Cyra 

@cyrafabulous

Hi, I’m Cyra🥰 I’m 23 year old girl from Houston who shares all things smell good, beauty and lifestyle <3 PLUS my stay at home daughter diaries while i gear up to get my masters🤭 tagging my favs belowww! @Kels @kyra nikole @Lovetee🎀 @Leah @mckenzie @Maya Victoria @amberdaniellemd @beautybyallii7 @Jade @Aden A @faithmonethill @K r y s 🎀 #charlottetilbury #blackgirlluxury #stayathomedaughter #perfumetok

♬ original sound – kyra nikole

Cyra, a Houston-based TikTok influencer, shares fragrance tips, hygiene routines, and self-care advice. Known for layering techniques, she blends beauty hauls, style, and travel content, inspiring elegance and practicality.

A S Y A 

@conqueringasya_

#creatorsearchinsights

♬ Too Many Reasons – Mercy Chinwo

Asya is a Houston based influencer who creates engaging content focused on life advice, personal wellness, and beauty. With a strong following on TikTok, she shares affirmations, skincare tips, and fashion inspiration. Asya is also known for her relatable humour and her empowering messages about self-care and confidence.

Vidhya 

@vidhyaxo

@Wicked Movie but make it desi ✨ #wickedmovie #desi #lehenga #indianoutfit #browngirl #tiktokindia

♬ original sound – Wicked Movie – Wicked Movie

Vidhya is a fashion, lifestyle, and travel influencer based in Houston. She shares a curated mix of affordable style tips, travel adventures, and beauty recommendations. Her content focuses on providing practical, stylish solutions for everyday living, while also offering her audience inspiration for chic, globe-trotting experiences.

Keshla Fuller 

@lifewithkesh

Waking up to an answered prayer each morning is a great way to start the day! No more 1+ hour commutes! For years I prayed to #wfh so I could be more present with my kids. Keep praying & believing! #wfhm #wfhlife #remotework

♬ original sound – jade

Kesh, a Houston lifestyle influencer, shares her experiences as a wife and mom. She offers family life, fashion, and wellness inspiration, providing practical advice, stylish finds, and relatable moments for women.

Tiffany Nichols 

@tiffanynicholsdesign

If you are looking for a Black Owned Winnery just outside of Houston well look no further. The Chapelton Vineyards is an amazing winery with beautiful grounds. I’d definitely recommend doing the VIP Wine Tasting & Tour. It’s so worth it ans its only 45 mins outside of Houston. TiffanyNicholsDesign wine winery blackowned blackownedbusiness blackownedwinery blackownedwines thingstodoinHouston Houston

♬ Love You – SHYY BEATS

Tiffany Nichols, aka @tiffanynicholsdesign, is a Houston-based content creator sharing fashion, beauty, and lifestyle content. She offers outfit inspiration, travel experiences, and wellness tips, empowering women to express confidence through style.

Morgie Mone 

@morgiemone

#torridpartner This body looks good AF in these jeans and conscious consumers deserve good deals! That’s why @Torrid is having an in-store jean trade-in event where you can save some coin while letting go of the jeans you no longer love. 💸 All you gotta do is bring in a clean pair of jeans, pick a new pair you love, and save that money hunny! ✨ Which outfit is your favorite? Let me know! 👖#Torrid #SustainableStyle #curvystyle #plussizefashion #midsizefashion #plussizeoutfits

♬ original sound – morgiemone

Morgie Mone, a Houston lifestyle influencer, promotes self-love and body confidence through natural beauty, wellness, and fashion content. She inspires her community to embrace and celebrate their authentic selves confidently.

Dini Ami 

@iamdiniqueendee

#targetstyle Fall midsize and plussize looks. #targetcircleweek #targetstyle

♬ Gimme Dat – CèJae

Diniqueendee is a content creator who celebrates fashion, beauty, and lifestyle for women of all sizes. A champion for body positivity, she inspires her followers to embrace their unique beauty and individuality. Her style is versatile, showcasing trendy outfits and beauty tips for a range of body types.

Mena Adubea 

@menaadubea

Wearing a small in this Walmart set and it is so cute! Very stretchy and it comes in different colors. Follow my shop @mena_adubea on the @shop.LTK app to shop this post and get my exclusive app-only content! #liketkit @shop.ltk https://liketk.it/4WSXh

♬ original sound – Dinho

Mena, a Ghanaian-American beauty and lifestyle creator in Houston, inspires with her authentic approach to beauty, self-love, and wellness. She shares makeup, skincare, and empowering content for women to embrace their unique beauty.

Auntie Bev 

@_curlybeviie

Natural Hairstyle Inspo: Front Braids with beads and Twist Out 🤎 Let me know if you try this out 🫶🏽 Products: @Aveda Be Curly Curl Enhancer Cream @Olaplex Bond Shaper Curl Defining Cream @colorsandcare Edge Fixer @redbykiss Jumbo Wood Beads @CÉCRED Sealing Lotion and Nourishing Hair Oil @ORS Hair Care Curlshow Curl Style Mouse #naturalhairstyle #twistout #twistoutonnaturalhair #naturalhairstylesforblackwomen

♬ son original – The King of funk – The King of funk

CurlyBeviie, or “Auntie Bev,” is a lifestyle influencer blending fitness, beauty, and wellness. Through beginner-friendly tips, she inspires and supports followers on Instagram and TikTok to embrace well-being.

Jaelyn Dae

@jaelyndae

on repeat 100000x

♬ original sound – garthchocolate

Jaelyn Dae is a Houston-based lifestyle, beauty, and fashion influencer. Known for her engaging tutorials and stylish content, she inspires her followers through creative haircare tips and fashion advice. As a social media creator, Jaelyn shares her journey with relatable content that promotes self-expression and confidence.

Ana 

@thebucketlistlatina

🤠Where to visit in Texas in 2025 by month Of course you can visit some of these locations year round, but I focused on best times to visit & any top events! 🌮JANUARY Fort Worth Stock Show & Rodeo Laredo – Washington’s Birthday Celebration Brownsville – Taco Trail 💜FEBRUARY Valentine – Prada Marfa Galveston – Mardi Gras Beaumont – Mardi Gras 🤠MARCH Houston Livestock Show & Rodeo Austin – SXSW Round Top – The Round Top Antiques Fair 🚂APRIL Palo Duro Canyon Port Aransas – Texas Sandfest Palestine – Texas State Railroad 🐎MAY Waco Boerne Brownwood 🛥️JUNE Canyon Lake Corpus Christi San Marcos 🌊JULY Gruene South Padre Island Paris – Tour de Paris 🦖AUGUST Guadalupe River Glen Rose (can see the dinosaur tracks at Dinosaur Valley State Park) Wimberley 🎡SEPTEMBER Big Bend National Park Dallas – State Fair of Texas Plano Balloon Festival 🎃OCTOBER Concan for Fall Colors Denton – Halloween, Texas Fredericksburg – Oktoberfest 🍂NOVEMBER San Antonio – Dia de Muertos Parade New Braunfels – Wurstfest Caddo Lake for Fall Colors 🎄DECEMBER Frisco – Cowboys Christmas Extravaganza Johnson City – Twinkliest Town in Texas Grapevine – Christmas Capital of Texas Save this post for inspo for your next trip to Texas! #texasbucketlist #texascheck #texastravel #texashillcountry

♬ She’s Gone – Jeddy Knox

Ana, the Bucket List Latina, is a Houston-based influencer known for her vibrant content centred on travel and lifestyle. She curates inspiring bucket lists for adventures in Texas and beyond, showcasing exciting destinations and unique experiences. With over 120,000 followers on Instagram, she collaborates with brands like United Airlines and shares diverse road trip ideas and tips.

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