Written By: Avanii
Lead Editor
Follow These TikTok Fashion Influencers If You Want To Add Colour To Your Wardrobe!
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Follow These TikTok Fashion Influencers If You Want To Add Colour To Your Wardrobe!
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Avanii
Lead Editor
Avanii Thakur is a social media and influencer marketing writer at Socially Powerful with a Master’s in Marketing and Brand Management. She combines academic training with experience in personal relations, influencer marketing campaigns, and editorial thought leadership to write content that cuts through the digital noise. Avanii develops trend-driven blogs, case studies, playbooks, and thought leadership pieces at Socially Powerful across industries like beauty, fashion, gaming, FMCG, and tech.
Reviewed By: Majid
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Majid
Founder/CEO
Majid Bahi is a professional editor and content reviewer, who is known for his subject matter expertise in social and influencer marketing. He earned a Doctorate (EngD) in Bioelectronics from the University of Southampton, an academic achievement that equipped him with strong analytical and data-driven skills. At Socially Powerful, Majid serves as both Global CEO and an editor/reviewer, ensuring that the agency’s published insights meet the highest standards of quality
Edited By: James
Founder/Industry Expert
James
Founder/Industry Expert
James Hacking is a globally recognized influencer marketing expert, entrepreneur, content creator, and the founder of Socially Powerful, a leading social-first marketing agency. He is an influencer marketing industry expert who has a creative background as a content creator with nearly two decades of marketing and business experience.
Published Date: September 30th, 2023
Last Updated: February 03rd, 2026
5 min read
Looking for some colourful fashion inspo to spice up your dull, everyday wardrobe?
Fashion is the second biggest business sector on TikTok with over 50 million likes in total. It’s no wonder TikTok fashion influencers thrive by sharing their unique and expressive style on the app.
The #colourfulfashion hashtag has over 46.1M views on TikTok and #colorfulfashion has 94.3M views, proving that injecting some bright pieces into your wardrobe in particular is of great interest to a lot of TikTok users right now.
TikTok is also the perfect platform for people from all different walks of life to post and communicate with each other. Its large user base means presents TikTok as a melting pot for all walks of life, making it the ideal place for self-expression.
Despite summer drawing to a close, there is no reason that the bright fashion that comes out in Spring and Summer cannot be carried through the Autumn/Winter period too! Keep reading to find out about the top 20 TikTok fashion influencers you should follow if you want to inject colour into your wardrobe:
COLOURFUL TIKTOK FASHION INFLUENCERS BRIGHTENING UP OUR FEEDS
Celeste Vignois – @celmatique (32.7K followers)
Celeste has been posting about her love for bright and fun fashion since 2015, and is one of the leading TikTok fashion influencers inspiring their followers to embrace their unique selves through their outfits.
@celmatique kermit could never 🐸☕️ btw: #day24 ALREADY! #30daysofoutfits #dopaminedressing #monochromeoutfit #ootd #nikedunk #colorfuloutfit
Olivia and Alice – @oliviaandalice (31.2K followers)
Olivia and Alice are sister fashion bloggers on TikTok who share their similar-but-different colourful looks with their followers..
@oliviaandalice Just some of our looks from a very fun week in Copenhagen! Which is your favourite? #cphfw #copenhagen #scandistyle #matchingoutfits #sisters #fashiontiktok #copenhagenstyle #colourfulstyle #styleinspiration
Indiana Boes – @indianaboes (50.3K followers)
Indiana describes her own fashion as simply ‘colorful vibes with a funky aesthetic’. A TikTok fashion influencer not to be missed!
@indianaboes Styling this funky abstract top✨ #pollypocketoutfit #60sinspiredfashion #funkyfashion #abstractfashion
Kalianna – @kaliannakali (343.2K followers)
Kalianna is a self proclaimed ‘walking rainbow’ who loves to share her brightly coloured wardrobe with her TikTok followers.
@kaliannakali Replying to @British guurl Dressing like food 😂😂 This outfit is giving us delicious and tasty dont you think?! Give it a rating!! Blazer @SKIES ARE BLUE #foodoutfits #stylewithme #rainbowcloset #emojioutfits #emojichallenge #colorcombos
Chioma Brown – @thechiomabrown (1580 followers)
Chioma is an up and coming TikTok fashion influencer who has already amassed 39.4K followers on her Instagram. She shares her colourful wardrobe to encourage followers to live a bold, colourful life.
@thechiomabrown Wearing all Pink (with a pop of green), brings me Unspeakable Joy✨💕 Outfit Details: Top ans Skirt: @Amazon Fashion Heels: @asos Bag: @Etsy Do we love?? #colorfulstyle #grwm #fyp #ootd
♬ JOY (Unspeakable) (feat. Pharrell Williams) – Voices of Fire
Laura Tiensivu – @lauraintechnicolor (4101 followers)
Laura claims to be your colourful BFF who recreates vivid fits she sees on Pinterest. She also provides colourful outfits inspo for any occasion – from festivals to the everyday.
@lauraintechnicolor If there is a vintage shirt with cars or even tractors on it I have to have it 💚 #secondhand #vintagefinds #neonstyle #vintagestyle #secondhandfashion
Maxine Wylde – @maxinewylde (196.6K followers)
Maxine is a TikTok fashion influencer who shares her colourful wardrobe and makes ‘style-with-me’ videos with different colour combinations.
@maxinewylde The hinges have been removed #acnestudio #warehousesale #haul
Emily Jane Sly – @emilyjanesly (18.6K followers)
Emily is a TikTok fashion influencer who shares her good vibes and colourful outfit finds with her followers.
@emilyjanesly
Chloe – @chlcenicole (20.3K followers)
Chloe shares trendy outfit inspiration with her followers for her daily life but all with a colourful twist.
@chlce_ this dress 🩵🩵🦋🦋✨✨ #ootn #holidayoutfits #fitcheck #foryouu #holidayfashion #wanderdoll #fitcheckgirl #summeroutfitinspo
Sara Camposarcone – @saracampz (1.5M followers)
Sara is a sustainable maximalist who shares her colourful and eccentric looks head to toe, and her 1.5M TikTok followers makes her one of the top TikTok Fashion influencers to add to your radar right now!
@saracampz NYFW slay💅🏻💕 TYSM 2 every designer who lent me their stunning pieces to style this fashion week🥹 I am so so grateful🫶 #fyp #grwm #ootw #ootd #newyorkfashionweek #nyfw2023 #fashiontiktok #styleinspo #campoutfits #tiktokfashion #maximalism #maximalist #uglyshoes #avavav #nyfw #fitsoftheweek
Violet Ezedimora – @violetezedimora (446.6K followers)
Violet shows her classy, polished outfits on her TikTok page and shares how her fashion style could be adapted for all bodies. Pregnant ladies, Violet is the TikTok fashion influencer for you!
@violetezedimora Found the cutest top🪴 #fashionweek #styleinspo
Caroline Vazzana – @cvazzana (568.1K followers)
Caroline is a fashion editor and has worked for a number of major fashion magazines. She describes herself as a ‘modern day Carrie Bradshaw’ as she shares her fun and colourful outfits with her followers.
@cvazzana I loveee this skirt🎀💓 #ootd #styletips #styleinspo #nycstreetstyle #tiktokfashion
Rob Green – @robagreen (1.2M followers)
Rob stands out as one of the most colourful male fashion bloggers on TikTok. He shares men’s fashion inspiration to his account, posting outfits coordinated by specific colour combinations to his page.
@robagreen Snoop dogg inspired outfit 🥶👀 Wearing all @ShopGLD jewellery💧Ad #fypシ #xyzcba #mensfashion #fashion #snoopdogg
Talina Tharcisse – @talinatharcisse (202.8K followers)
Talina is a TikTok fashion influencer who consistently wears bright and cheerful outfits. Take a scroll through her account and your next colourful fit just might be there!
@talinatharcisse 💖
Lynn – @sadgasm2.0 (13.9K followers)
Lynn is a midsize Tiktok fashion influencer who loves drenching herself in bright colours from head to toe.
@sadgasm2.0 – @mclcbrand I love you so much! Thank you for having the funniest and funkiest of shoes. ✨💖🌷🫶🏻🌈 #mclc #mclcshoes #unboxing #midsize #fashion #size14 #retro #vintage #maximalism #pr #fyp
Seth Froese – @sethfroese (397.8K followers)
Seth is known as ‘the colour guy’ on TikTok. He teaches people how to style specific colour combinations to fulfil their colourful fashion dreams.
@sethfroese HOW TO STYLE: PURPLE, purple is an amazing color that can be utilized in so many different ways, and when you break it down it can be simple to style. So heres two ways that you can style it! #colorcombination #purple #stylingtips
Emerson – @classycleanchic (1.1M followers)
Emerson is known on fashion Tiktok as ‘the queen of walking through the door’ – she reveals her colourful outfit combinations creatively in this way.
@classycleanchic option 1 or 2?! 🧁🎉 dm me “WEAR 01” on ig for links to these looks #grwm #birthdaybrunch #birthdayoutfit #whattowear
Chelsea – @chelseaasoflate (132.4K followers)
Chelsea is a TikTok fashion influencer who just so happens to be an expert at thrifting colourful and unique pieces. She posts her process of creating outfits with the items found over on her page.
@chelseaasoflate Dancing around Paris like🕺🏽#transitionvideos #transitionidea #paris #parisfashionweek #parisstyle
Mycha – @artbymycha (57.9K followers)
From her hair to her bright, patterned outfits, Mycha brings her love for art to her wardrobe and posts her creative and eccentric outfits on TikTok for all to see.
@artbymycha 🫶 | #abuelasdetiktok #maximalism #colorfulfashion #sustainablefashion
Bianca – @bianca.jaramillo.avila (40.9K followers)
Bianca is your colourful, corporate bestie. She shares her colourful office wear with her TikTok followers, providing tips and tricks for brightening any work outfit.
https://www.tiktok.com/@bianca.jaramillo.avila/video/7261439323156041006
FAQ’s:
What is a fashion influencer?
A fashion influencer is someone who has a large following on social media and focuses their content around clothes and outfit inspiration.
Who is the biggest influencer?
The most followed person on Instagram is Cristiano Ronaldo (with 537M followers) and on TikTok it is Charli D’Amelio (with 124.4M followers), meaning they technically have the most influence on the greatest number of people. However, as influence depends on the engagement and the audience you are trying to reach, this metric changes.
What does a fashion influencer do?
A fashion influencer shares their outfits and clothing finds that they love with their followers.
Social Media and Influencer Marketing Writer
Avanii Thakur is a social media and influencer marketing writer at Socially Powerful with a Master’s in Marketing and Brand Management. She combines academic training with experience in personal relations, influencer marketing campaigns, and editorial thought leadership to write content that cuts through the digital noise. Avanii develops trend-driven blogs, case studies, playbooks, and thought leadership pieces at Socially Powerful across industries like beauty, fashion, gaming, FMCG, and tech.
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