The highly visual nature of social media platforms, ranging from Facebook, Twitter and Instagram through to the lesser-used Snapchat, TikTok and others, means that they lend themselves well to use in beauty marketing. Add influencer marketing into the mix, and a beauty campaign can soar.
However, we know that, just as no beauty product is spot-on for every person who tries it, no social media platform or influencer is the perfect fit for every single beauty brand that might consider it. As a social media marketing agency, we aim to help you make the right choices for guaranteed results.