B2B Business Social Marketing Agency
We help businesses grow, engage and build audiences on social media platforms to generate more leads, sales and traffic on a global scale.
B2B Social Marketing
At Socially Powerful, we enable brands and businesses to flourish online through social media management, strategy, content production and influencer marketing. We truly enable B2B brands to engage with customers and drive sales.
Whether we are driving traffic to your website, promoting your content across multiple platforms or developing B2B influencer marketing campaigns, we don’t just guarantee a performance uplift, you can watch it happen. Social media can no longer be ignored in a B2B world with marketers spending on average more than 20 hours on social each week and with our strategies you will see how to really utilise social media to drive results for your business.
LinkedIn is seen as the go-to for B2B marketing, however, you’ll find business professionals across all social platforms and opportunities to engage with business audiences across them too. Whether that be business vlogs and advice on YouTube, to latest business news on Twitter to business lifestyle on Instagram and now TikTok and Clubhouse.
Whether you need an influencer marketing agency in the UK or an influencer marketing agency in the USA, our global offices can assist you in creating powerful influencer campaigns that have lasting impact.
BEHIND
B2B MARKETING
B2B MARKETING SERVICES
B2B MARKETING SERVICESCommunity Management
Business social media community management is part of customer service and part of being active in trending discussions. Your community consists of your current customers, target audiences, and all the people who interact with your brand directly or indirectly online. Building relationships with public online spaces within your community is a key element of any B2B or B2C social media strategy.
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Lead Generation
We use proprietary technology to find, source and close sales leads for your business. Whether you are looking to capture data through social and website marketing, source leads through social selling, or simply qualify prospects, we can handle your requirements on a global scale. Whether this is through LinkedIn outreach, emails or telemarketing.
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Content Creation
We offer a dedicated B2B social content creation service to all of our clients, designed for your business audience and fit for the platform whether that be LinkedIn, Instagram, Facebook or TikTok. We take into account key creative guidelines and utilising in-app or platform features for maximum output. We’ll get people engaged, increase positive sentiment, build your following and drive sales.
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Video Production
We create dedicated business video and social content, designed for your audience and fit for the LinkedIn, Instagram, Facebook, TikTok and other platforms, taking into account key creative guidelines and utilising in-app features for maximum output. We’ll get people engaged, increase positive sentiment, build your following and drive sales.
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Business Blogging
Blogging is a powerful B2B content marketing tool. But many B2B content marketers aren’t utilising B2B blogging to its full effectiveness. Done right, you will reap higher traffic, leads, and sales with a well-constructed blogging strategy.
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SEO
With SEO, we take a data-driven approach with target-based delivery, we aim to provide specialized SEO services to increase our clients’ visibility, rankings and conversions, organically.
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B2B Influencer Marketing
Access the entire Business and B2B influencer market-place through Socially Powerful. Celebrities, social celebrities, hero, macro and micro-influencers. We’ve got you covered and our campaigns guarantee performance, traffic and conversions.
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B2B LinkedIn Marketing
Is LinkedIn the platform for business?
LinkedIn is categorized as the network for the professionals. 690 million professionals are on Linkedin, LinkedIn is the perfect platform for B2B influencer marketing. Over 61M LinkedIn users are senior-level influencers and key decision-makers.
The professional social network LinkedIn has long been the “dark horse” of social and influencer marketing. As this Microsoft-owned portal is primarily used by companies in the B2B – rather than B2C – sector, the social marketing possibilities enabled by the site have often been underestimated.
LinkedIn has been misunderstood as an influencer marketing channel is that many rules of B2C promotion on consumer-facing networks like Facebook, Instagram and Twitter do not necessarily apply in the B2B space. Hence, the approach needs to be tailored accordingly.
For example, whereas a one-off tie-in with a celebrity influencer can reap dividends in engagement and revenue for a B2C brand, a B2B business would do better to forge lasting relationships when dealing with LinkedIn influencers. Fortunately, our agency can help you to do exactly that.
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